
Designer Gerry Judah attached Land Rovers to a 34-metre high steel framework at the Goodwood Festival of Speed in England last weekend.

The Land Rover Sculpture was commissioned by Land Rover (surprise surprise) and was fabricated by Littlehampton Welding, which also made Thomas Heatherwick’s East Beach Cafe.

Here are some facts and figures from Judah:
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LAND ROVER SCULPTURE - GOODWOOD FESTIVAL OF SPEED
11/12/13 JULY 2008

Height: 34 metres
Drawings: 2560
Parts: 3415
Bolts: 4890
Net weight: 106 tonnes
Gross weight: 120 tonnes

Client: Land Rover UK
Concept and Design: Gerry Judah
Project Management: Peter Harris
Consultant Structural Engineering: Capita Bobrowski
Fabrication and Installation: Littlehampton Welding
Lighting: Starlight Design
Photography: David Barbour









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Posted by Marcus Fairs




July 21st, 2008 at 12:34 am
OUTSTANDING. I would use rusty cars here
July 21st, 2008 at 3:07 am
wow, that’s one nice advertisement billboard for land rover
July 21st, 2008 at 3:08 am
how the heck did they get those up there? that was some feat! i love land rovers and land rovers in midair on a big wiry steel sculpture..thats just cool!
July 21st, 2008 at 4:48 am
so…what’s the cost of steel these days?….
July 21st, 2008 at 5:29 am
Genious!! Very Original!
July 21st, 2008 at 7:14 am
nice idea!
July 21st, 2008 at 8:00 am
shame they stuck the land rovers on it.
July 21st, 2008 at 8:31 am
well well
July 21st, 2008 at 8:55 am
Dude, I like Trucks
I wonder where I can git some of those ultra sticky tars (tires) so I kin drive up
the Gerkin!
Yeeehaw!
July 21st, 2008 at 9:08 am
Amazing fantasy
July 21st, 2008 at 11:28 am
its not art, its not a sculpture. I guess it is an advertisment display to show city drivers what theese cars could do if there wouldn’t be gravity…. ?
July 21st, 2008 at 12:37 pm
gerry not jerry
July 21st, 2008 at 5:29 pm
utterly superfluous!! for a landrover.what happened to sustainable issues?
July 21st, 2008 at 7:18 pm
Very expressive.
July 21st, 2008 at 7:58 pm
Looks like an OSA London project?
July 23rd, 2008 at 1:58 pm
Price of steel these days, it must have cost a fortune!!
July 23rd, 2008 at 2:52 pm
Nice to see the 110 was the one that made it to the top.
Are there oily puddles on the ground to make it authentic?
Was this Ford Land-Rover or Tata Land-Rover?
July 23rd, 2008 at 8:04 pm
i have no words to express how amazed i am about this project!
its simplicity delivers the message straight away!
amazing advertising as well as piece of art!
congrats to all involved on it!
July 23rd, 2008 at 9:08 pm
somebody understands what makes these vehicles so interesting - makes a change vs. the usual stuff
August 2nd, 2008 at 2:27 am
that may be the worst piece i have seen i a long time…
not only is it stupid… it looks bad.
made by money, not skill.