
Myth and Material, an exhibition of work by designers Doshi Levien for Moroso, has opened at the Italian brand’s showroom in New York.

Doshi Levien will show a number of pieces influenced by Indian culture, and designed specifically for Moroso.

The exhibition will continue until 18 October at the Moroso showroom at 146 Greene Street, New York.

More Dezeen stories about Doshi Levien:
22/04/08: My Beautiful Backside by Doshi Levien
22/01/08: Apprentice shoes by Doshi Levien
24/04/07: Doshi Levien for Moroso 2
22/04/07: Doshi Levien for Moroso

The following is from Doshi Levien:
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‘Myth and Material’ opens in New York
Nipa Doshi and Jonathan Levien’s installation Myth and Material which Silvera presented in Paris for Designer’s Days, starts travelling and goes to America.

On this occasion, Doshi Levien present all their products designed for Moroso, giving the exhibition space a very exotic feel with My Beautiful Backside sofas, Principessa and Charpoy daybeds, sparkling mirrors and kaleidoscopic Rangoli carpets.

Through an irreverent, spontaneous use of colours and materials, Doshi Levien’s installation explores and describes the influence that Indian culture has on their designs.

Myth and Material looks at the many aspects of India’s multilayered modern culture and emphasises, in a very natural way, how opposites coexist harmoniously: sensuousness with the spiritual and austere; functionality with creativity and imagination.

The mirrors on the far wall are screen printed with enlarged graphic diagrams of 5 ways to stitch mirrors onto textile, a traditional Indian applique that is used to ward off the evil eye.

The Rangoli rugs, consisting of stitched layers of industrial felt, resemble patterns made using rice or coloured powder at the threshold of Indian homes during festivals or special occasions.

These are to welcome guests. Graphic symbols of Lakshmi’s feet are featured on the showroom door, welcoming the Goddess of wealth; commerce and spirituality go hand in hand!

The mirrors and rugs were designed specifically for the installation and both designs are now being developed for production due to popular demand!





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Posted by Rob Ong


October 10th, 2008 at 11:26 am
this is definately getting the evil eye from me
October 10th, 2008 at 11:27 am
Great great stuff!
October 10th, 2008 at 12:57 pm
I’m lovin his pair. It’s so good to see design which speaks so eloquently through the voice of other parts of the world. Doshi Levin seem to have a natural flair. I’ll keep looking out for theese two!
October 10th, 2008 at 2:55 pm
YAY YAY YAY!
October 11th, 2008 at 9:57 am
The desginers look pretty confident about what they wanted to do here !!!! I like it.
October 11th, 2008 at 10:20 am
It’s another place for “puta con flequillo”.
October 11th, 2008 at 10:39 am
super cool!
October 11th, 2008 at 10:15 pm
Yep.. I like.. I know I probably shouldn’t, but somehow I find these guys refreshing.
October 12th, 2008 at 7:32 am
nice but there are to much thing in such a small space or
all thse thing look the space looks small but i love the idea the concept
the forms and most of all the color mix
October 12th, 2008 at 7:33 am
love the outside and the store name moroso MOROSO
October 13th, 2008 at 7:26 am
… this truly made my day
design with alotof Panya
October 13th, 2008 at 9:21 am
Nice fresh stuff with interesting influences
October 13th, 2008 at 11:26 am
i’m agree with Hecler it’s a cvery fresh graphic and furniture design and it’s also inspiring too as a lot of Moroso products…
October 13th, 2008 at 4:18 pm
looks like kitsch! Not my thing but hey it takes all kinds.