In this movie we filmed, Aberrant Architecture director David Chambers tells the story of a Covent Garden tradesman whose collection of pennies inspired their aerial installation for Seven Designers for Seven Dials curated by Dezeen.
"We particularly liked the story of a guy called James Catnatch who used to sell newspapers called Catchpennies that used to advertise news and stories from the area," says Chambers. "He used to charge a penny for each of these newspapers, so he was stuck with all these pennies."
Aberrant Architecture arranged 18 coins into a grid high above shoppers' heads, each marked with a symbol representing quack doctors in the area's history who didn't always provide the services they advertised.
Dezeen commissioned seven young designers to create seven installations to hang above the streets of Covent Garden during last year's London Design Festival, and Aberrant Architecture's Catchpenny Quackery installation was located on Neal Street.
We've been publishing movies from the Seven Designers for Seven Dials series every day this week - see them all here.
Photography is by Mark Cocksedge.
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- Shadowing streetlight records and proj…ects pedestrian movements
- Element tables by Tokujin Yoshioka for… Desalto
- Lighting installation by Robert Stadle…r during Nuit Blanche in Paris
- Today at Dezeen Platform: Victoria Spr…uce
- Interview with Matthew Hilton
- Note Design Studio extends Silo lamp c…ollection for Zero
- New Amsterdam Chair by UNStudio for Wi…lde + Spieth
- Thermal Till Paper Vessels by Philippe… Malouin
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