Dezeen Magazine

Traffic by Konstantin Grcic for Magis

Product news: industrial designer Konstantin Grcic's Traffic seating collection for Italian design brand Magis has gone into production.

Traffic collection by Konstantin Grcic for Magis

First shown as a prototype in Milan earlier this year, this range designed by Konstantin Grcic is the first collection of upholstered furniture by Magis. It includes an armchair, a two-seater sofa, two benches and a chaise longue.

Traffic collection by Konstantin Grcic for Magis

Simple rectangular cushions slot into grid-like tubular metal frames. The collection comes in seven colours and the cushions are available in leather and a number of fabrics by textile company Kvadrat.

Traffic collection by Konstantin Grcic for Magis

"The correlation between the three-dimensional line drawing of the metal rod and the geometric volumes of the cushions marks a significant shift from the common connotation of wire furniture," Grcic said.

Traffic collection by Konstantin Grcic for Magis

Magis president and founder Eugenio Perazza described the collection as "a set of various elements conceived as simple rod cages in which the cushions for the seat, backrest and armrests are easily accommodated".

Traffic collection by Konstantin Grcic for Magis

This is Konstantin Grcic's fifth collaboration with Magis - others include Magis 360 family, a range of office furniture including a chair that's designed to be straddled rather than sat on.

Traffic collection by Konstantin Grcic for Magis

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