Dezeen Watch Store launches the Crossover
by Denis Guidone for Projects

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Preview-Crossover-Brass-Stainless-4
The Crossover, manufactured by American watch brand Projects, was created by Milan product designer Denis Guidone and comes in two colours (+ buy now at Dezeen Watch Store).

Like many of Guidone's watches, the design of the Crossover offers an unconventional approach to telling the time.

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Crossover by Projects (Brass)

The normal hand arrangement on the face has been replaced with three tapered bars that appear to have fallen randomly on top of one another, intended as a nod towards the game of "pick-up-sticks".

This illusion is achieved by fixing each of the bars to a central pivot point at different angles, allowing them to move independently while appearing to be stacked on top of each other.

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Crossover by Projects in stainless steel

The second hand on both the Crossover Steel and Crossover Brass is coated in red and sits above a white minute hand, while the charcoal grey hour hand lies at the base.

Each watch measures 40 millimetres in diameter and 7.6 millimetres high, plus its hidden lug ends preserve the case's smooth rounded shape.

Guidone was awarded the International Design Award for one of his earliest watches, the Ora Unica (One Hour), and is also the creator of one of Dezeen Watch Store's best-sellers called Sometimes – another design with an unusual hand arrangement manufactured by Projects.