Dezeen Magazine

Eley Kishimoto and Fossil launch watch with a "new way of telling time"

Dezeen Watch Store: London fashion studio Eley Kishimoto and American clothing brand Fossil have released Retro Timer – a watch influenced by designs from the 1950s that includes an unusual timekeeping mechanism (+ movie).

Modelled on 1950s kitchen clocks, Retro Timer features a large hand to mark the hours, while the traditional minute hand has been replaced by a rotating red aluminium disc. The watch is available to pre-order today at Dezeen Watch Store.

From left to right: Retro Timer in turquoise/white, white/brown and black/black
From left to right: Retro Timer in turquoise/white, white/brown and black/black

In order to produce Eley Kishimoto's design, Fossil had to develop a new kind of watch movement to make the disc rotate independently.

"We started to have a conversation about how we can use the red disc somehow, and then just put a point on the red disc to have it as the minutes," said Eley Kishimoto co-founder Mark Eley in a video interview with Dezeen Watch Store. "We developed, by happy accident, a new way of telling time."

The unisex timepiece features a leather strap, rubber indexes and 38-by-38-millimetre injection-moulded nylon case, and is available in three colour combinations: white/brown, black/black and turquoise/white.

Mark Eley (left) and Wakako Kishimoto (right) in their south London studio
Mark Eley (left) and Wakako Kishimoto (right) in their south London studio

"I got the inspiration from a kitchen timer," co-founder Wakako Kishimoto explained. "I was just looking at a simple, time-telling machine that has a different mechanism and function."

Retro Timer
Retro Timer features a large tapered hour hand and a rotating disc with black mark that indicates the minutes

The Brixton-based fashion label was started by Eley and Kishmoto in 1992, and is best known for its womenswear and graphic patterned print work.

Retro Timer forms part of a wider 19-piece collaboration between Eley Kishimoto and Fossil that also includes bags, scarves and card holders.

Sketches of initial concepts by Wakako Kishimoto alongside the finished watches and iPad case from the new collection
Sketches of initial concepts by Wakako Kishimoto alongside the finished watches and iPad case from the new collection

"I think they've got an incredibly similar watch to our very original drawing," Eley said. "They've been true to what something from that era would possibly look like.