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	<title>Dezeen &#187; London Design Festival 2011</title>
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		<title>Analogia #001 by Andrea Mancuso and Emilia Serra</title>
		<link>http://www.dezeen.com/2011/10/27/analogia-001-by-andrea-mancuso-and-emilia-serra/</link>
		<comments>http://www.dezeen.com/2011/10/27/analogia-001-by-andrea-mancuso-and-emilia-serra/#comments</comments>
		<pubDate>Thu, 27 Oct 2011 12:17:14 +0000</pubDate>
		<dc:creator>Rose Etherington</dc:creator>
				<category><![CDATA[all]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Installations]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[installations]]></category>
		<category><![CDATA[London Design Festival 2011]]></category>

		<guid isPermaLink="false">http://www.dezeen.com/?p=168467</guid>
		<description><![CDATA[<p>Designers Andrea Mancuso and Emilia Serra created a 3D sketch of a living room by suspending strands of wool from fishing wire. Called Analogia #001, the project involved tracing the outline of a table, three chairs, a lamp, a vase of flowers and a coat rack by calculating the required wire grid on a computer [...]</p><p>The post <a href="http://www.dezeen.com/2011/10/27/analogia-001-by-andrea-mancuso-and-emilia-serra/">Analogia #001 by Andrea Mancuso <br/>and Emilia Serra</a> appeared first on <a href="http://www.dezeen.com">Dezeen</a>.</p>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.dezeen.com/?p=168467"><img class="alignnone size-full wp-image-168468" title="Analogia #001 by Andrea Mancuso and Emilia Serra" src="http://static.dezeen.com/uploads/2011/10/dezeen_Analogia-001-by-Andrea-Mancuso-and-Emilia-Serra-1.jpg" alt="Analogia #001 by Andrea Mancuso and Emilia Serra" width="468" height="468" /></a></p>
<p>Designers <a href="http://www.andreamancuso.com/" target="_blank">Andrea Mancuso</a> and <a href="http://www.emiliaserra.com/" target="_blank">Emilia Serra</a> created a 3D sketch of a living room by suspending strands of wool from fishing wire. <span id="more-168467"></span></p>
<p><img class="alignnone size-full wp-image-168472" title="Analogia #001 by Andrea Mancuso and Emilia Serra" src="http://static.dezeen.com/uploads/2011/10/dezeen_Analogia-001-by-Andrea-Mancuso-and-Emilia-Serra-5.jpg" alt="Analogia #001 by Andrea Mancuso and Emilia Serra" width="468" height="359" /></p>
<p>Called Analogia #001, the project involved tracing the outline of a table, three chairs, a lamp, a vase of flowers and a coat rack by calculating the required wire grid on a computer then draping the wool over this framework.</p>
<p><img class="alignnone size-full wp-image-168469" title="Analogia #001 by Andrea Mancuso and Emilia Serra" src="http://static.dezeen.com/uploads/2011/10/dezeen_Analogia-001-by-Andrea-Mancuso-and-Emilia-Serra-2.jpg" alt="Analogia #001 by Andrea Mancuso and Emilia Serra" width="468" height="366" /></p>
<p>The installation was on show at A Few Friends by Will Alsop during the <a href="http://www.londondesignfestival.com/" target="_blank">London Design Festival</a> last month. See all our <a href="http://www.dezeen.com/events/2011/london-design-festival-2011/">stories about the festival here</a>.</p>
<p><img class="alignnone size-full wp-image-168471" title="Analogia #001 by Andrea Mancuso and Emilia Serra" src="http://static.dezeen.com/uploads/2011/10/dezeen_Analogia-001-by-Andrea-Mancuso-and-Emilia-Serra-4.jpg" alt="Analogia #001 by Andrea Mancuso and Emilia Serra" width="468" height="345" /></p>
<p>Here are some more details from Andrea Mancuso and Emilia Serra:</p>
<hr />
<p>Analogia #001 by Andrea Mancuso &amp; Emilia Serra</p>
<p>Analogia #001 is an alteration of space perception, an ethereal experience provoking the spectator to reinvestigate the functionality of the objects surroundings them. It is on show at "testbed1" as part of the exhibition "a few friends", curated by will alsop, for the london design week 2011.</p>
<p>Designed by andrea mancuso and emilia serra, analogia #001 is made with variably sized Merino wool on a net of fishing lines fixed from ceiling to floor and from wall to wall.</p>
<p>Firstly, the space was analysed with a 3D software in order to position the fishing lines that created the framework for the sketching-wool. Having the basic structure we explored the intriguing freedom of drawing in the air.</p>
<p>The name derives from the italian word for analogy and the concept grew during the process of its construction. In fact while we were applying the wool, studying every “brushstroke”, we realised that the process was a meticulous replication of sketching.</p>
<p>The installation inspires a feeling of ‘surprise’ in the viewer, which comes from seeing the materialisation of the thought itself.</p>
<p>The post <a href="http://www.dezeen.com/2011/10/27/analogia-001-by-andrea-mancuso-and-emilia-serra/">Analogia #001 by Andrea Mancuso <br/>and Emilia Serra</a> appeared first on <a href="http://www.dezeen.com">Dezeen</a>.</p>]]></content:encoded>
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		<slash:comments>2</slash:comments>
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		<title>Dezeen Space at 54 Rivington Street</title>
		<link>http://www.dezeen.com/2011/10/24/dezeen-screen-dezeen-space-at-54-rivington-street/</link>
		<comments>http://www.dezeen.com/2011/10/24/dezeen-screen-dezeen-space-at-54-rivington-street/#comments</comments>
		<pubDate>Mon, 24 Oct 2011 09:23:12 +0000</pubDate>
		<dc:creator>Amy Frearson</dc:creator>
				<category><![CDATA[all]]></category>
		<category><![CDATA[Dezeen Space]]></category>
		<category><![CDATA[London Design Festival 2011]]></category>
		<category><![CDATA[Marcus Fairs]]></category>
		<category><![CDATA[Pop-up shops]]></category>

		<guid isPermaLink="false">http://www.dezeen.com/?p=167256</guid>
		<description><![CDATA[<p>Dezeen editor-in-chief Marcus Fairs gives a tour of our activities at Dezeen Space in this movie filmed on the last day at 54 Rivington Street in London. Dezeen Space was open from 17 September to 16 October and hosted our latest Dezeen Watch Store pop-up,  the launch of our new Dezeen Book of Ideas, specially commissioned sculptures by Dominic Wilcox, a new product launch by [...]</p><p>The post <a href="http://www.dezeen.com/2011/10/24/dezeen-screen-dezeen-space-at-54-rivington-street/">Dezeen Space <br />at 54 Rivington Street</a> appeared first on <a href="http://www.dezeen.com">Dezeen</a>.</p>]]></description>
			<content:encoded><![CDATA[<p>Dezeen editor-in-chief Marcus Fairs gives a tour of our activities at <a href="http://www.dezeen.com/dezeenspace/">Dezeen Space</a> in this movie filmed on the last day at <a href="http://www.studio54architecture.co.uk/space-fiftyfour/space-hire" target="_blank">54 Rivington Street</a> in London.</p>
<p>Dezeen Space was open from 17 September to 16 October and hosted our latest <a href="http://www.dezeenwatchstore.com/">Dezeen Watch Store</a> pop-up,  the launch of our new <a href="http://www.dezeenbookofideas.com/">Dezeen Book of Ideas</a>, specially commissioned <a href="http://www.dezeen.com/2011/09/15/watch-sculptures-moments-in-time-by-dominic-wilcox/">sculptures by Dominic Wilcox</a>, a new <a href="http://www.dezeen.com/2011/09/14/dezeen-and-paul-cocksedge-present-change-the-record-at-concrete/">product launch by Paul Cocksedge</a>, the Dezeen Lounge furnished by Ligne Roset and a <a href="http://www.dezeen.com/2011/09/14/dezeen-and-paul-cocksedge-present-change-the-record-at-concrete/">micro-exhibition that changed every day</a>.</p>
<p>The post <a href="http://www.dezeen.com/2011/10/24/dezeen-screen-dezeen-space-at-54-rivington-street/">Dezeen Space <br />at 54 Rivington Street</a> appeared first on <a href="http://www.dezeen.com">Dezeen</a>.</p>]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Objects in Disguise by Tove Thambert</title>
		<link>http://www.dezeen.com/2011/10/18/objects-in-disguise-by-tove-thambert/</link>
		<comments>http://www.dezeen.com/2011/10/18/objects-in-disguise-by-tove-thambert/#comments</comments>
		<pubDate>Tue, 18 Oct 2011 09:09:03 +0000</pubDate>
		<dc:creator>Rose Etherington</dc:creator>
				<category><![CDATA[all]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[London Design Festival 2011]]></category>
		<category><![CDATA[Tove Thambert]]></category>

		<guid isPermaLink="false">http://www.dezeen.com/?p=165603</guid>
		<description><![CDATA[<p>Want to work on those biceps at home but embarrassed to have the dumbbells lying around? Like the idea of carrying a cane but feel less self-conscious with an umbrella? Think a pocket mirror would be handy but not sure it will go with your suit? Swedish designer Tove Thambert's collection of Objects in Disguise includes dumbbells disguised as candlesticks, [...]</p><p>The post <a href="http://www.dezeen.com/2011/10/18/objects-in-disguise-by-tove-thambert/">Objects in Disguise by Tove Thambert</a> appeared first on <a href="http://www.dezeen.com">Dezeen</a>.</p>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.dezeen.com/?p=165603"><img class="alignnone size-full wp-image-165692" title="Objects in Disguise by Tove Thambert" src="http://static.dezeen.com/uploads/2011/10/dezeen_Objects-in-Disguise-by-Tove-Thambert-07.jpg" alt="Objects in Disguise by Tove Thambert" width="468" height="468" /></a></p>
<p>Want to work on those biceps at home but embarrassed to have the dumbbells lying around? Like the idea of carrying a cane but feel less self-conscious with an umbrella? Think a pocket mirror would be handy but not sure it will go with your suit? <span id="more-165603"></span></p>
<p><img class="alignnone size-full wp-image-165691" title="Objects in Disguise by Tove Thambert" src="http://static.dezeen.com/uploads/2011/10/dezeen_Objects-in-Disguise-by-Tove-Thambert-06.jpg" alt="Objects in Disguise by Tove Thambert" width="468" height="468" /></p>
<p>Swedish designer <a href="http://www.tovethambert.com/" target="_blank">Tove Thambert</a>'s collection of Objects in Disguise includes dumbbells disguised as candlesticks, a cane with the profile of an umbrella and a mirror on a pocket watch chain.</p>
<p><img class="alignnone size-full wp-image-165694" title="Objects in Disguise by Tove Thambert" src="http://static.dezeen.com/uploads/2011/10/dezeen_Objects-in-Disguise-by-Tove-Thambert-09.jpg" alt="Objects in Disguise by Tove Thambert" width="468" height="468" /></p>
<p>The series also includes a stirling silver card-holder to sit in place of a handkerchief in the top pocket, a tasselled brooch resembling a pen and a bracelet that could be mistaken for a watch.</p>
<p><img class="alignnone size-full wp-image-165693" title="Objects in Disguise by Tove Thambert" src="http://static.dezeen.com/uploads/2011/10/dezeen_Objects-in-Disguise-by-Tove-Thambert-08.jpg" alt="Objects in Disguise by Tove Thambert" width="468" height="544" /></p>
<p>Thambert presented the series at the Swedish Ambassador's Residence during the London Design Festival as part of an exhibition entitled Hemma: Swedish Design Goes London.</p>
<p><img class="alignnone size-full wp-image-165701" title="Objects in Disguise by Tove Thambert" src="http://static.dezeen.com/uploads/2011/10/dezeen_Objects-in-Disguise-by-Tove-Thambert-16.jpg" alt="Objects in Disguise by Tove Thambert" width="468" height="613" /></p>
<p>See all our stories about the <a href="http://www.dezeen.com/events/2011/london-design-festival-2011/">London Design Festival in our special event category</a>.</p>
<p><img class="alignnone size-full wp-image-165700" title="Objects in Disguise by Tove Thambert" src="http://static.dezeen.com/uploads/2011/10/dezeen_Objects-in-Disguise-by-Tove-Thambert-15.jpg" alt="Objects in Disguise by Tove Thambert" width="468" height="468" /></p>
<p>Here are some more details from Tove Thambert:</p>
<hr />
<p>Objects in disguise</p>
<p>A collection of objects designed on the theme of camouflage: a cane masquerading as an umbrella becomes an elegant accessory.</p>
<p><img class="alignnone size-full wp-image-165699" title="Objects in Disguise by Tove Thambert" src="http://static.dezeen.com/uploads/2011/10/dezeen_Objects-in-Disguise-by-Tove-Thambert-14.jpg" alt="Objects in Disguise by Tove Thambert" width="468" height="468" /></p>
<p>What first appears to be a couple of candlesticks is in fact a set of dumbbells, designed to blend in with the home environment.</p>
<p><img class="alignnone size-full wp-image-165698" title="Objects in Disguise by Tove Thambert" src="http://static.dezeen.com/uploads/2011/10/dezeen_Objects-in-Disguise-by-Tove-Thambert-13.jpg" alt="Objects in Disguise by Tove Thambert" width="468" height="468" /></p>
<p>Silver jewellery and accessories are disguised to be discrete enough for the man in suit.</p>
<p><img class="alignnone size-full wp-image-165687" title="Objects in Disguise by Tove Thambert" src="http://static.dezeen.com/uploads/2011/10/dezeen_Objects-in-Disguise-by-Tove-Thambert-02.jpg" alt="Objects in Disguise by Tove Thambert" width="468" height="468" /></p>
<p>In this collection I have explored the concept of camouflage within the design context.</p>
<p><img class="alignnone size-full wp-image-165686" title="Objects in Disguise by Tove Thambert" src="http://static.dezeen.com/uploads/2011/10/dezeen_Objects-in-Disguise-by-Tove-Thambert-01.jpg" alt="Objects in Disguise by Tove Thambert" width="468" height="468" /></p>
<p>These objects are my interpretations of a new kind of functionality and are also questioning preconceptions about gender and design traditions.</p>
<p><img class="alignnone size-full wp-image-165697" title="Objects in Disguise by Tove Thambert" src="http://static.dezeen.com/uploads/2011/10/dezeen_Objects-in-Disguise-by-Tove-Thambert-12.jpg" alt="Objects in Disguise by Tove Thambert" width="468" height="468" /></p>
<p>The collection features:</p>
<ul>
<li>Dumbbells "Light&amp;Heavy". Cast iron. Three different weight levels</li>
<li>Walking cane "Walk Me" Lackered wood, aluminum and leather details</li>
</ul>
<p><img class="alignnone size-full wp-image-165695" title="Objects in Disguise by Tove Thambert" src="http://static.dezeen.com/uploads/2011/10/dezeen_Objects-in-Disguise-by-Tove-Thambert-10.jpg" alt="Objects in Disguise by Tove Thambert" width="468" height="468" /></p>
<ul>
<li>Card holder "Double Fold". Sterling silver</li>
<li>Pocket mirror "Watch Me". Sterling silver, metal</li>
</ul>
<p><img class="alignnone size-full wp-image-165689" title="Objects in Disguise by Tove Thambert" src="http://static.dezeen.com/uploads/2011/10/dezeen_Objects-in-Disguise-by-Tove-Thambert-04.jpg" alt="Objects in Disguise by Tove Thambert" width="468" height="468" /></p>
<ul>
<li>Brooch "Got a pen?". Polished aluminum, sterling silver</li>
<li>Bracelet "Half Time". Sterling silver, crystals.</li>
</ul>
<p><img class="alignnone size-full wp-image-165688" title="Objects in Disguise by Tove Thambert" src="http://static.dezeen.com/uploads/2011/10/dezeen_Objects-in-Disguise-by-Tove-Thambert-03.jpg" alt="Objects in Disguise by Tove Thambert" width="468" height="468" /></p>
<p>All objects - prices on request. Some of the objects will be in production soon, others will be made by order.</p>
<p><img class="alignnone size-full wp-image-165690" title="Objects in Disguise by Tove Thambert" src="http://static.dezeen.com/uploads/2011/10/dezeen_Objects-in-Disguise-by-Tove-Thambert-05.jpg" alt="Objects in Disguise by Tove Thambert" width="468" height="468" /></p>
<p>Tove Thambert</p>
<p>Educated at Konstfack in Stockholm (industrial design) and Parsons in New York (fashion studies). Holds an MFA in industrial design. Lives in Stockholm. Works with product design as well as her own jewellery design and strategy/trend analysis.</p>
<p>The post <a href="http://www.dezeen.com/2011/10/18/objects-in-disguise-by-tove-thambert/">Objects in Disguise by Tove Thambert</a> appeared first on <a href="http://www.dezeen.com">Dezeen</a>.</p>]]></content:encoded>
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		<slash:comments>5</slash:comments>
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		<title>Vera, Chapter One by KM and ÉM</title>
		<link>http://www.dezeen.com/2011/10/11/vera-chapter-one-by-km-and-em/</link>
		<comments>http://www.dezeen.com/2011/10/11/vera-chapter-one-by-km-and-em/#comments</comments>
		<pubDate>Tue, 11 Oct 2011 02:11:27 +0000</pubDate>
		<dc:creator>Rose Etherington</dc:creator>
				<category><![CDATA[all]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Installations]]></category>
		<category><![CDATA[London Design Festival 2011]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[Philippe Malouin]]></category>
		<category><![CDATA[Study O Portable]]></category>
		<category><![CDATA[Tomas Alonso]]></category>

		<guid isPermaLink="false">http://www.dezeen.com/?p=163484</guid>
		<description><![CDATA[<p>Eleven designers including Tomás Alonso, Philippe Malouin and Study O Portable took the fictional character of a lady called Vera as their muse and presented the results in a west London basement during the London Design Festival. Above: Veralyn Fragrance by Emmanuel Philip Called Vera, Chapter One, the project was curated by Kirsty Minns and Érika [...]</p><p>The post <a href="http://www.dezeen.com/2011/10/11/vera-chapter-one-by-km-and-em/">Vera, Chapter One by KM and ÉM</a> appeared first on <a href="http://www.dezeen.com">Dezeen</a>.</p>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.dezeen.com/?p=163484"><img class="alignnone size-full wp-image-163960" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-16.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></a></p>
<p><a href="http://www.dezeen.com/?p=163484"></a>Eleven designers including <a href="http://www.tomas-alonso.com/">Tomás Alonso</a>, <a href="www.philippemalouin.com/">Philippe Malouin</a> and <a href="http://www.studyoportable.com">Study O Portable</a> took the fictional character of a lady called Vera as their muse and presented the results in a west London basement during the <a href="http://www.londondesignfestival.com/">London Design Festival</a>. <span id="more-163484"></span></p>
<p><img class="alignnone size-full wp-image-163936" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-06.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p><em>Above: Veralyn Fragrance by Emmanuel Philip</em></p>
<p>Called <a href="http://www.verachapterone.com/">Vera, Chapter One</a>, the project was curated by Kirsty Minns and Érika Muller (KM and ÉM) and asked each participant to respond to one photograph of Vera, taken from a set discovered at a junk shop in the seaside town of Brighton.</p>
<p><img class="alignnone size-full wp-image-163958" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-14.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p>The eclectic presentation included shoes with Corian heels, bottles of scent inspired by a visit to the sea and wallpaper depicting Vera's dreams.</p>
<p><img class="alignnone size-full wp-image-163938" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-08.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p><em>Above: Conch Shells by Loris &amp; Livia</em></p>
<p>See all our stories about the <a href="http://www.dezeen.com/events/2011/london-design-festival-2011/">London Design Festival here</a>.</p>
<p><img class="alignnone size-full wp-image-163970" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-23.jpg" alt="" width="468" height="468" /></p>
<p>Photography is by <a href="http://www.benedictmorgan.com/">Benedict Morgan</a>.</p>
<p><img class="alignnone size-full wp-image-163943" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-13.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p><em>Above: Play It Louder by Study O Portable</em></p>
<p>Here are some more details from KM and ÉM:</p>
<hr />
<p>Vera, Chapter One is a multi-disciplinary exhibition orchestrated by KM and ÉM as the first part of an on-going project evolving around a fictional character.</p>
<p><img class="alignnone size-full wp-image-163942" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-12.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p><em>Above: Play It Louder by Study O Portable</em></p>
<p>The first chapter has been exclusively launched during the London Design Festival in September 2011.</p>
<p><img class="alignnone size-full wp-image-163959" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-15.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p>Exploring a literacy approach to design, this exhibition showcases an eclectic body of work, including product design, illustration, graphics and olfactive design, by some emerging international talent.</p>
<p><img class="alignnone size-full wp-image-163935" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-05.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p><em>Above: Collection C by Eelko Moorer</em></p>
<p>Vera is a fictional character based on a series of photographs from a girl’s family found a few years ago in a second hand shop in Brighton.</p>
<p><img class="alignnone size-full wp-image-163963" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-19.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p>A group of artists &amp; designers have been commissioned to respond to one image from the series in order to create the first chapter of Vera’s fictive and collaborative biography.</p>
<p><img class="alignnone size-full wp-image-163940" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-10.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p><em>Above: 1:4 by Philippe Malouin</em></p>
<p>Vera’s material and sensorial world is brought into reality through this speculative body of work.</p>
<p><img class="alignnone size-full wp-image-163964" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-20.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p>The exhibition room becomes her intimate space into which the visitor is invited to discover an original series of suppositional artefacts.</p>
<p><img class="alignnone size-full wp-image-163933" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-03.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p><em>Above: Vera's Dream by Arlette Ess</em></p>
<p>The works featured in this publication are the different responses from the commissioned artists and designers to a brief they were given in July 2010.</p>
<p><img class="alignnone size-full wp-image-163962" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-18.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p>This brief is presented below to give you a deeper understanding of the thinking and working process behind this project.</p>
<p><img class="alignnone size-full wp-image-163934" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-04.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p><em>Above: Strap Lamp by Camille Blin</em></p>
<p>‘There are thirty one photos of Vera in total, ten of them will be released for this first chapter. You are offered to choose one picture from the series to work from.</p>
<p><img class="alignnone size-full wp-image-163961" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-17.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p>This image is the beginning of your narration. The work you will produce is a direct continuity of this photo and it will be one of the stories contributing to Vera’s fictional and collaborative biography.</p>
<p><img class="alignnone size-full wp-image-163937" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-07.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p><em>Above: Vera's Vase by José Levy</em></p>
<p>You are free to respond to this image as you wish. Your answer might be realistic or fantasied, dramatic or comical, profound or superficial, emotional or practical – the tone is yours.</p>
<p><img class="alignnone size-full wp-image-163966" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-22.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p>Your story can be rooted in the photo’s temporality but could also be anticipating or succeeding it.</p>
<p><img class="alignnone size-full wp-image-163941" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-11.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p><em>Above: Secret Alphabet by Roma Levin</em></p>
<p>You can pick any detail from the image to build your own story – a character, a printed pattern, an object, a colour range, or any element which seems relevant to you.</p>
<p><img class="alignnone size-full wp-image-163965" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-21.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p>What we think should be vital in the approach of your work is to keep Vera at the heart of the narration.</p>
<p><img class="alignnone size-full wp-image-163939" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-09.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p><em>Above: Her Scarf by Malika Favre</em></p>
<p>We might sound mystical when saying this, but we believe that the work should almost be incarnating Vera rather than interpreting her.</p>
<p><img class="alignnone size-full wp-image-163931" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-01.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p><em>Above: Aintree by Tomás Alonso</em></p>
<p>That it isn’t about telling what we think about her rather than making her come true.</p>
<p><img class="alignnone size-full wp-image-163932" title="Vera, Chapter One by KM and EM" src="http://static.dezeen.com/uploads/2011/10/dezeen_Vera-Chapter-One-by-KM-and-EM-02.jpg" alt="Vera, Chapter One by KM and EM" width="468" height="468" /></p>
<p><em>Above: Aintree by Tomás Alonso</em></p>
<p>We wish you the best for this adventure. We hope that Vera will inspire you. She is now your muse.’ KM &amp; ÉM</p>
<p>The post <a href="http://www.dezeen.com/2011/10/11/vera-chapter-one-by-km-and-em/">Vera, Chapter One by KM and ÉM</a> appeared first on <a href="http://www.dezeen.com">Dezeen</a>.</p>]]></content:encoded>
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		<title>Aintree by Tomás Alonso at Vera, Chapter One</title>
		<link>http://www.dezeen.com/2011/10/10/aintree-by-tomas-alonso-at-vera-chapter-one/</link>
		<comments>http://www.dezeen.com/2011/10/10/aintree-by-tomas-alonso-at-vera-chapter-one/#comments</comments>
		<pubDate>Mon, 10 Oct 2011 15:20:33 +0000</pubDate>
		<dc:creator>Rose Etherington</dc:creator>
				<category><![CDATA[all]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Furniture]]></category>
		<category><![CDATA[London Design Festival 2011]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[Designed in Hackney]]></category>
		<category><![CDATA[leather]]></category>
		<category><![CDATA[shelving]]></category>
		<category><![CDATA[Tomas Alonso]]></category>

		<guid isPermaLink="false">http://www.dezeen.com/?p=163688</guid>
		<description><![CDATA[<p>London designer Tomás Alonso presented a range of shelves and lighting that combine ash timber with leather saddlery during the London Design Festival. Each shelf is suspended on natural leather straps, of a similar tone and colour to the wood. The timber and leather are joined with little brass studs. The collection also includes a [...]</p><p>The post <a href="http://www.dezeen.com/2011/10/10/aintree-by-tomas-alonso-at-vera-chapter-one/">Aintree by Tomás Alonso <br/>at Vera, Chapter One</a> appeared first on <a href="http://www.dezeen.com">Dezeen</a>.</p>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.dezeen.com/?p=163688"><img class="alignnone size-full wp-image-163692" title="Aintree by Tomás Alonso at Vera, Chapter One" src="http://static.dezeen.com/uploads/2011/10/dezeen_Aintree-by-Tomas-Alonso-at-Vera-Chapter-One-1.jpg" alt="Aintree by Tomás Alonso at Vera, Chapter One" width="468" height="468" /></a></p>
<p>London designer <a href="http://www.tomas-alonso.com/" target="_blank">Tomás Alonso</a> presented a range of shelves and lighting that combine ash timber with leather saddlery during the <a href="http://www.londondesignfestival.com/" target="_blank">London Design Festival</a>. <span id="more-163688"></span></p>
<p><img class="alignnone size-full wp-image-163694" title="Aintree by Tomás Alonso at Vera, Chapter One" src="http://static.dezeen.com/uploads/2011/10/dezeen_Aintree-by-Tomas-Alonso-at-Vera-Chapter-One-3.jpg" alt="Aintree by Tomás Alonso at Vera, Chapter One" width="468" height="468" /></p>
<p>Each shelf is suspended on natural leather straps, of a similar tone and colour to the wood.</p>
<p><img class="alignnone size-full wp-image-163696" title="Aintree by Tomás Alonso at Vera, Chapter One" src="http://static.dezeen.com/uploads/2011/10/dezeen_Aintree-by-Tomas-Alonso-at-Vera-Chapter-One-5.jpg" alt="Aintree by Tomás Alonso at Vera, Chapter One" width="468" height="468" /></p>
<p>The timber and leather are joined with little brass studs.</p>
<p><img class="alignnone size-full wp-image-163697" title="Aintree by Tomás Alonso at Vera, Chapter One" src="http://static.dezeen.com/uploads/2011/10/dezeen_Aintree-by-Tomas-Alonso-at-Vera-Chapter-One-6.jpg" alt="Aintree by Tomás Alonso at Vera, Chapter One" width="468" height="468" /></p>
<p>The collection also includes a basket, a tray and a lamp with a glass shade.</p>
<p><img class="alignnone size-full wp-image-163698" title="Aintree by Tomás Alonso at Vera, Chapter One" src="http://static.dezeen.com/uploads/2011/10/dezeen_Aintree-by-Tomas-Alonso-at-Vera-Chapter-One-7.jpg" alt="Aintree by Tomás Alonso at Vera, Chapter One" width="468" height="468" /></p>
<p><a href="http://www.verachapterone.com/" target="_blank">Vera, Chapter One</a> was an exhibition curated by Kirsty Minns and Érika Muller (KM &amp; ÉM), which asked designers to use a fictional character, Vera, as their muse.</p>
<p><img class="alignnone size-full wp-image-163703" title="Aintree by Tomás Alonso at Vera, Chapter One" src="http://static.dezeen.com/uploads/2011/10/dezeen_Aintree-by-Tomas-Alonso-at-Vera-Chapter-One-12.jpg" alt="Aintree by Tomás Alonso at Vera, Chapter One" width="468" height="468" /></p>
<p>See all our stories about the <a href="http://www.dezeen.com/events/2011/london-design-festival-2011/">London Design Festival here</a>.</p>
<p><img class="alignnone size-full wp-image-163699" title="Aintree by Tomás Alonso at Vera, Chapter One" src="http://static.dezeen.com/uploads/2011/10/dezeen_Aintree-by-Tomas-Alonso-at-Vera-Chapter-One-8.jpg" alt="Aintree by Tomás Alonso at Vera, Chapter One" width="468" height="468" /></p>
<p>Photographs are by <a href="http://www.benedictmorgan.com/" target="_blank">Benedict Morgan</a>.</p>
<p><img class="alignnone size-full wp-image-163701" title="Aintree by Tomás Alonso at Vera, Chapter One" src="http://static.dezeen.com/uploads/2011/10/dezeen_Aintree-by-Tomas-Alonso-at-Vera-Chapter-One-10.jpg" alt="Aintree by Tomás Alonso at Vera, Chapter One" width="468" height="468" /></p>
<p>The text below is from Vera curators KM &amp; ÉM:</p>
<hr />
<p>Tomás Alonso<br />
Aintree</p>
<p>Every weekend, for as far back as she could remember, Vera and her parents would go away for day trips, sometimes to the beach, sometimes to the hills, sometimes to see her Aunt and Granddad. It was what they did.</p>
<p>She especially liked going to Stanmer Park. It was a regular outing spot for her and her family, but she didn’t mind because she could see the horses there. She loved horses.</p>
<p><img class="alignnone size-full wp-image-163702" title="Aintree by Tomás Alonso at Vera, Chapter One" src="http://static.dezeen.com/uploads/2011/10/dezeen_Aintree-by-Tomas-Alonso-at-Vera-Chapter-One-11.jpg" alt="Aintree by Tomás Alonso at Vera, Chapter One" width="468" height="468" /></p>
<p>Looking at them in the fields always gave her a feeling of freedom. It made her daydream of all the places they could go the day she learnt how to ride. She was especially fond of Aintree- that’s the name she gave her favourite one. She imagined he would grow into a strong pure bred that would win the Grand National, who knows maybe even ridden by her one day.</p>
<p>The post <a href="http://www.dezeen.com/2011/10/10/aintree-by-tomas-alonso-at-vera-chapter-one/">Aintree by Tomás Alonso <br/>at Vera, Chapter One</a> appeared first on <a href="http://www.dezeen.com">Dezeen</a>.</p>]]></content:encoded>
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