New Balance partners with Nervous System to design personalised 3D-printed trainer soles

Footwear brand New Balance has followed Adidas in developing 3D-printed midsoles that could be customised to suit the runner’s individual pace. The American brand partnered with Massachusetts design studio Nervous System to develop the prototype soles, which were are based on foot pressure data recorded from several runners. “New Balance came to us with a problem,” said … Continue reading New Balance partners with Nervous System to design personalised 3D-printed trainer soles