The Art as a Global Business: Dynamics of the Art Market short course at Centro de Diseño y Comunicación, which is delivered in Spanish, provides insight into the workings of the global art market.
School: Centro de Diseño y Comunicación
Course: Art as a Global Business: Dynamics of the Art Market
Location: online (delivered in Spanish)
Course dates: 27 October 2021 to 8 December 2021
Application deadline: 20 October 2021
The course is in Spanish and offered by Centro in partnership with Sotheby's Institute of Art.
This course reveals the networks, concepts and specialised terminology of the often-secretive international art market and offers an introduction to the commercial structures through which art is produced and circulated.
Course discussions outline how these commercial structures relate to each other and analyse the people, institutions and organisations that comprise the art business.
Lastly, by emphasising the effects of pricing, value formation, and globalisation on the art market, course lectures assist students in understanding and identifying the risks and challenges that contribute to the ever-changing nature of the commercial art world.
Students will learn to identify and describe the structure, size and dynamics of the global art market, to evaluate and critique art market activities in mainstream, emerging, and growth economies, to assess the complex relationships among key players in the art market as related to the production, circulation and cultural endorsement of artworks, and to recognise the opportunities, challenges and risks inherent in the global art market.