Advertising information

Welcome to our advertising information page. Use the links below to jump to the section you require. If you do need anything else please give me a call on +44 20 7503 7319 or drop me an email on wai@dezeen.com

Wai Shin Li

Advertising opportunities, positions and prices

Dezeen offers a range of ways to reach our global audience of architecture and design professionals and knowledgeable consumers, including banners, competitions and editorial promotions. All banners can be globally or locally (geo) targeted to particular countries. We also offer banners on our weekly newsletter, Dezeen Mail, and on our daily newsletter, Dezeen Daily.

Dezeen advertising opportunities

 

1a. Hero unit
960 x 250 pixels
100,000 impressions delivered over one week.
Shared position.

1b. Leaderboard
728 x 90 pixels
100,000 impressions delivered over one week.
Shared position.

2. Skyscraper
160 x 600 pixels
100,000 impressions delivered over one week.
Shared position.

3a. MPU (Multi Purpose Unit)
300 x 250 pixels
100,000 impressions delivered over one week.
Shared position.

3b. Half Page (above-the-fold)
300 x 600 pixels
100,000 impressions delivered over one week.
Shared position.

4. Button
160 x 160 pixels
Exclusive position.

5. Editorial promotion or competition
468 x 468 image(s), text and link
Runs as an editorial story on homepage
Stays on site indefinitely.

6. In-post banner
468 x 234 pixels
100,000 impressions delivered over one week.
Shared position

7. Half page banner (below-the-fold)
300 x 600 pixels
Exclusive position.

8a. Newsletter hero unit (Dezeen Mail)
700 x 180 pixels
Exclusive position.
Weekly newsletter mailed to 80,000 subscribers.

8b. Newsletter leaderboard (Dezeen Mail)
700 x 90 pixels
Exclusive position.
Weekly newsletter mailed to 80,000 subscribers.

9. Newsletter button (Dezeen Mail)
190 x 190 pixels
Exclusive position.
Weekly newsletter mailed to 80,000 subscribers.

10. Newsletter skyscraper (Dezeen Mail)
190 x 600 pixels
Exclusive position.
Weekly newsletter mailed to 80,000 subscribers.

11. Newsletter banner (Dezeen Daily)
468 x 234 pixels
Exclusive position.
Daily newsletter mailed to 20,000 subscribers.

Sponsorship and bespoke solutions

For maximum impact Dezeen offers a range options including home page takeovers, roadblocks and sponsorship of the homepage. These are exclusive options. If you would like to discuss these options or talk to the creative team about other unique opportunities please call Wai Shin Li on +44 20 7503 7319 or email wai@dezeen.com.

About Dezeen

Dezeen is the most popular and influential architecture and design magazine on the internet. Updated daily, the website presents a carefully curated selection of the most exciting and inspirational architecture, design and interiors projects from around the world.

Dezeen has a highly active community of design professionals and knowledgable consumers including a large and a rapidly growing social network following. If you are looking to target the architecture and design vertical or an audience of affluent, educated and creative young professionals then Dezeen remains the place to be seen.

Key information

  • 10 million page impressions per month
  • 1.77 million unique visitors per month
  • Dwell time: readers spend an average 4.5 minutes per visit
  • Loyalty: 20% of our readers visit the site 200+ times per month
  • 450,000 Facebook followers
  • 230,000 Twitter followers
  • 85,000 Dezeen Mail newsletter subscribers
  • 25,000 Dezeen Daily newsletter subscribers

(Source: Dezeen reader survey and Google Analytics)

Visitors by country: Visitors by continent:
US 15% Europe 51%
UK 15% Americas 24%
Germany 5% Asia 20%
France 4% Oceania 4%
Japan 4% Africa 1%
Netherlands 3%
Italy 3%
Australia 3%
Canada 3%
Spain 2%
China 2%
Belgium 2%

(Source: Google Analytics)

About our readers

Dezeen readers are leaders in architecture and design, they are knowledgable consumers who are passionate about design, technology and beauty. They are taste makers in both their professional and personal lives and always want to be the first to see the latest projects and products.

  • 65% male, 35% female
  • 64% are 19-30 years old
  • 59% of our readers work in architecture, 15% in industrial or product design and 6% in interior design
  • 78% live in urban areas
  • 45% think music is best played on iTunes, 20% think vinyl
  • Our readers like to exercise, 22% cycle, 17% run and 8% swim regularly
  • On average our readers travel 3-4 times per year

 

Technical information

Acceptable formats All of the above positions can accommodate Flash, GIF, JPEG and HTML banners except our newsletter banner, which must be a GIF or JPEG file (not Flash or HTML). Maximum file size - 400k. Maximum file initial load size - 50k.

Flash banners Links should be embedded in all Flash files before supplying artwork. Flash creatives must open in a new window and to allow us to count clicks on our adserver please use the following code action: getURL(clickTAG,"_blank)

Please also send a static or animated GIF backup version of your banner. This will be served to visitors who are not able to view Flash files(iPad, iPhone etc.)

Current advertisers