Standard Studio adds living tree to interior of juice shop

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Standard Studio adds living tree to interior of Amsterdam juice shop

A large tree grows through the centre of this Amsterdam cold pressed juice shop, which local practice Standard Studio designed to reflect the city's hidden green spaces (+ slideshow).

The Cold Pressed Juicery in Amsterdam designed by Standard Studio houses a living tree

The Cold Pressed Juicery is located on the corner of the Herengracht canal in the Nine Streets shopping district, where many indoor gardens are tucked behind vintage and designer boutiques.

The Cold Pressed Juicery in Amsterdam designed by Standard Studio houses a living tree

Standard Studio, which previously created a home for a family inside a former teachers' lounge, hoped to bring some of the hidden greenery inside by adding a living tree in the middle of the store.

The Cold Pressed Juicery in Amsterdam designed by Standard Studio houses a living tree

"We wanted to provide a calm environment from the hectic pace of the city," said the studio. "The tree is a symbol of nature and a reference to the daily fresh ingredients used to produce the juices."

The Cold Pressed Juicery in Amsterdam designed by Standard Studio houses a living tree

What is hidden from the public is the irrigation system keeping the tree alive. It is kept in the basement and includes a large bucket filled with fertile soil.

For the rest of the interior, the architects covered the walls in a combination of black and pink powder-coated steel panels, as well as slanted wooden slats.

The Cold Pressed Juicery in Amsterdam designed by Standard Studio houses a living tree

The recurring wooden batons are used to accentuate the wall and ceiling above the counter, and for a seating area along the store's window.

The Cold Pressed Juicery in Amsterdam designed by Standard Studio houses a living tree

The wall towards the back of the shop is finished in the same pink as the counter. Stored underneath it are some smaller refrigerators for juice ingredients, each finished with black coated steel.

The Cold Pressed Juicery in Amsterdam designed by Standard Studio houses a living tree

Customers can also get their own juices from refrigerators set into the wall towards the front of the store.

Cold-pressed juice bars – where liquid is extracted from fruit and vegetables using a hydraulic press – are becoming increasingly popular.

The Cold Pressed Juicery in Amsterdam designed by Standard Studio houses a living tree

For the design of a juice bar in London's Soho, Jump Studios used exposed industrial pipework and untreated wood to clad the interior space, while Kilogram Studio created a cedar-lined interior for a store in Toronto.

Photography is by Wouter van der Sar.

The Cold Pressed Juicery in Amsterdam designed by Standard Studio houses a living tree
Floor plan – click for larger image
The Cold Pressed Juicery in Amsterdam designed by Standard Studio houses a living tree
Sections – click for larger image