Volvo’s new logo features in today’s Dezeen Weekly newsletter

The latest edition of our Dezeen Weekly newsletter features Volvo’s new flat logo.

Swedish car manufacturer Volvo has revealed a flat, less colourful version of its longstanding Iron Mark logo.

The new identity retains the same circular shape and upward-pointing arrow first used by the brand in 1927.

Readers are disappointed, commenting that the design “lacks the attention to detail shown in the brand’s car designs”.

Other stories in this week’s newsletter include a Tumu Studio-designed home in Boulder, Colorado, BIG’s design for the Fuse Valley development in Porto, and Gensler’s redesign of the lobby inside the AT&T building in Midtown Manhattan.

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