The Fashion Marketing BA course at the University of Leeds provides students with a working knowledge of fashion from a marketing perspective.
This degree offers you the opportunity to gain essential skills in marketing in the context of the fashion industry.
You'll learn about the fashion life cycle and develop an understanding of fashion consumption and consumer behaviour.
You'll develop a strong commercial awareness and learn how to spot and promote emerging fashion trends to prepare you for your future career.
You'll also gain a contextual understanding of fashion, including from historical and technological perspectives. Throughout the course, you'll work on a variety of projects which could range from devising a new brand strategy for a fashion label to trend forecasting, developing ideas for innovative fashion products to delivering an exciting PR campaign.
The experience you'll gain is a great way to achieve the employability skills you'll need to succeed in a competitive, fast-paced and changing industry.
You'll also extend and develop essential transferable skills such as critical thinking, entrepreneurial thinking and creative problem-solving.
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