OLEDs Go! design competition illustration by Sam Peet

OLEDs Go! competition brief and rules

LG Display and Dezeen's OLEDs Go! design competition is a global contest seeking innovative designs that showcase OLED technology in new and creative ways.

The competition is free to enter for anyone over the age of 18 in any country around the world, with prize money totalling €46,000.


Contestants are free to design any kind of product that incorporates OLED technology.

We are looking for beautiful designs that make use of OLED technology in innovative ways to solve problems or enhance people's lives.

Designs should elevate the technology to create useful and desirable products. Entrants should consider who their product is designed for and how it will fit in with and enhance their lifestyle.

Rather than handheld devices, we are looking for larger objects that incorporate OLED displays of at least 22 inches (measured diagonally).

Proposed designs should showcase the key characteristics and capabilities of OLED technology while being feasible to manufacture using LG Display's latest technology.

The main benefits of OLED technology are how light and slim the displays are. This is the key feature of the technology entrants should look to showcase in their designs.

Other key specifications of LG Display's current OLED technology are set out below.

OLED technology

OLED, which stands for organic light-emitting diode, is a technology used in lighting and for digital displays on products such as televisions and smartphones.

It is different from other lighting technologies, such as LED, because it creates illumination across a surface rather than from a single point. This results in a glare-free, diffused light source that does not require the addition of a diffuser or reflector.

In displays, OLED pixels are self-illuminating, which means the technology can be used without a backlight. This results in deeper blacks, more accurate colour reproduction and wider viewing angles.

Some of the key attributes of OLED panels include:

  • they are extremely light and thin (this is the main benefit of OLED technology)
  • they are flexible
  • they can be transparent (although it's not currently possible for them to be both flexible and transparent)

Key specifications:

  • Size: LG Display produces OLED panels between 22" and 88" (measured diagonally)
  • Thickness: Pure OLED panels can be as thin as 0.7mm, but once the circuitry, power board and a backing material are added, OLED displays tend to be around 4mm thick
  • Weight: A 20" OLED display panel will weigh approximately one kilogram, while an 88" panel will weigh approximately seven kilograms
  • Flexibility: OLED displays can be curved by 1000-500R and rolled up to 30R (where R represents the radius of a circle in mm)

Find out more about OLED technology at oledspace.com.

Judging criteria

Entries will be judged on how well the design meets the brief, as set out above. In particular, the jury will consider these key criteria:

  • Innovation. How original is the design? Does it incorporate OLED technology in a new and creative way?
  • Aesthetics. How attractive is the design? Is the product desirable? 
  • Functionality. How useful is the design? Does it solve a problem or enhance a user's lifestyle?
  • Feasibility. How practical is the design? Can it be manufactured using current OLED technology?

How to enter

Contestants will need to submit their entry via this form and include the following information:

  • Name of the design
  • Description of the design, including the concept, materials and any relevant features (maximum 300 words)
  • Description explaining what lifestyle the object has been designed for, including details of the target audience and how the design will enhance their lifestyle (maximum 300 words)
  • Explanation of how to produce the design, how and where to sell it, and a proposed retail price in Euros (maximum 300 words)
  • A lifestyle image depicting the product in use
  • Up to nine supporting images showcasing the design
  • (Optional) Video or animation showcasing the design and how its used

Each submitted image should be a single image, free from any logos or text, unless this is essential for understanding the image. They should be JPGs with a maximum resolution of 300 dpi and a maximum file size of 1 mb each.

The optional video or animation should be uploaded to an external hosting platform (such as YouTube or Vimeo) and submitted via a URL.

For teams, one member of the team should submit the entry with the rest of the team credited in the appropriate field.

If an entrant wants to submit multiple entries, they should fill out and submit a separate entry form for each entry.

All entrants must read and agree to be bound by the competition terms and conditions before entering.

Additional requirements for the top five designs

For any design that is selected as one of the top five, entrants will be required to submit the following additional material:

  • Images of a 3D model of the design from four different angles (PDF or JPG)
  • 3D model of the design (3DM, OBJ, STEP or X_T)

Entrants do not need to provide this information when submitting their entry. Only selected entrants need to provide the information and entrants will be contacted directly when it is required.

Who can enter?

The competition is free to enter for anyone over the age of 18 in any country around the world, regardless of whether they are a professional designer, non-designer or a student.

However, as all finalised entrants will be required to submit a 3D model in a 3DM, OBJ,  STEP or X_T format, entrants must be able to use and have access to suitable CAD software.

Entries from individuals or teams will be accepted and entrants may enter more than one design, if they wish. However, entrants will need to fill out and submit a separate entry form for each design they submit.

Closing date

All entries must be received by 23:59 GMT on 15 January 2021. Any entries received after this date will not be considered.

The shortlist will be announced and published on Dezeen in March 2021. The finalists will be announced in April 2021 and the winner announced in May 2021.

Winners and prizes

The competition has total prize money of €46,000, which will be divided among the top five finalists. The winner will receive a top prize of €15,000 and the runner up will receive €10,000, while the remaining three finalists will receive €7,000 each.

Terms and conditions

Full terms and conditions for the competition can be viewed here.


Any questions about the competition and all press enquiries should be emailed to oledsgo@dezeen.com.