Zara logo gets controversial revamp by Baron & Baron
Letters overlap one another in the new logo for Spanish fashion retailer Zara, designed by French agency Baron & Baron, prompting criticism from fellow designers. More
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![Zara's logo gets a controversial revamp by Baron & Baron]()
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![Raeburn announces new name and logo for brand's 10th anniversary]()
Raeburn announces new name and logo for brand's 10th anniversary
Swiss design duo Régis Tosetti and Simon Palmieri have rebranded luxury menswear brand Christopher Raeburn and introduced a new logo that references the company's heritage. More
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![Slack rebrand by Pentagram]()
Pentagram deconstructs Slack's hashtag logo in rebrand
Pentagram has adapted the logo of workplace messaging system Slack into a pattern of speech bubbles and lozenge shapes as part of a rebranding effort. More
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![Mastercard drops its name from logo in subtle refresh of Pentagram redesign]()
Mastercard drops name from logo in subtle brand refresh by Pentagram
Pentagram has removed Mastercard's name from its logo, meaning the credit card company will now use only the red and yellow intersecting circles as its brand mark on cards and at physical and digital retail payment points. More
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![Stockholm Design Lab creates new visual identity for Nobel Prize]()
Stockholm Design Lab creates "timeless" visual identity for Nobel Prize
The medal handed out to Nobel Prize winners at the first awards in 1901 is the inspiration behind Stockholm Design Lab's rebrand for the prestigious awards. More
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![ICA Boston rebrand by Pentagram]()
Pentagram prints stencil-style supergraphic across ICA Boston
A logo resembling "stencil letterforms" is printed on the exterior of the Diller Scofidio + Renfro-designed art gallery on Boston's waterfront, as part of a major branding overhaul by graphic design studio Pentagram. More
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![Micha Weidmann Studio uses colour and movement to animate Dezeen Awards ceremony]()
Micha Weidmann Studio uses colour and movement to animate Dezeen Awards ceremony
Graphic designer Micha Weidmann Studio has collaborated with photographer Leon Chew to create the visual identity for tonight's Dezeen Awards ceremony. More
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![Center For American Design And Politics]()
US midterm elections logos compiled into searchable database
This archive organises campaign logos of every candidate on the ballot in America's congressional elections today, revealing design trends across the competing parties. More
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![Vroom by Pentagram]()
Pentagram evokes speed with branding for online car shop Vroom
The silhouettes and movement of speeding racing cars influenced the slanted lettering of this wordmark, designed by Pentagram's New York office as part of a rebrand for an online auto trader. More
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![Uber rebrand by Wolff Olins]()
Uber "brings back the U" in major rebrand
Uber has scrapped its controversial and confusing "asshole" symbol for a simple wordmark, as part of its new visual identity designed with branding firm Wolff Olins. More
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Pentagram rebrands John Lewis and Waitrose to emphasise partnership
Pentagram partner Harry Pearce has created a unified brand identity for John Lewis and Waitrose adding the words "& Partners" to each brand's name to draw attention to the employee-owned business model. More
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![Celine logo rebrand]()
Céline drops accent to better resemble original 1960s logo
Luxury fashion brand Céline has removed the accent from its name – a move implemented by the brand's new artistic and creative director Hedi Slimane. More
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![The Design Museum unveils new visual identity for Designs of the Year awards]()
Design Museum unveils new visual identity for Designs of the Year awards
The Design Museum in London has revealed a new visual identity for the tenth anniversary of its awards programme Beazley Designs of the Year, created by advertising agency Leo Burnett. More
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![Pentagram's Library of Congress rebrand]()
Pentagram models US Library of Congress logo on bookends
Pentagram's New York office has updated the visual identity for America's Library of Congress in Washington DC, with a shape-shifting logo that resembles stacks of books and bookends on a shelf. More
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![Tiger of Sweden updates brand identity for the 21st century]()
Tiger of Sweden's brand identity updated for the 21st century
Antwerp- and London-based design studio A New Archive has unveiled a new logo and word mark for Sweden's oldest tailoring company, as part of a brand overhaul following the arrival of creative director Christoffer Lundman. More
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![Mysterious Aphex Twin logos appear in destinations across the world]()
Mysterious Aphex Twin logos appear in destinations across the world
Illustrations of electronic musician Aphex Twin's logo have been spotted in locations across the world, to announce his new EP Collapse. More
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![Peter Saville redesigns Burberry logo]()
Peter Saville collaborates with Riccardo Tisci to design new Burberry logo and monogram
British graphic designer Peter Saville, best known for his iconic album cover creations, has developed a new graphic identity for fashion brand Burberry. More
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LogoArchive magazine explores the visual language of mid-century branding
Richard Baird has created a quarterly magazine to celebrate minimalist mid-century logos. Speaking to Dezeen the London-based designer picks five of his favourite examples. More
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![Frist Art Museum by Pentagram]()
Pentagram rebrands Nashville art museum with 1930s-influenced logo
Pentagram's Austin studio has included an "art deco-style" letter S in this new identity for an art museum in Nashville, Tennessee, taking cues from the 1930s building it occupies. More
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10 logo designs that made headlines
This week US First Lady Melania Trump created a logo for her children's initiative, which prompted this look back at 10 logo designs that made the headlines on Dezeen. More
