October 24th, 2008

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Here are new photos of the shoes Zaha Hadid Architects designed for Brazilian brand Melissa.

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The moulded plastic shoes were launched last month.

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Photos are by David Grandorge and used with permission.

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More Dezeen stories about designer shoes:

Campana Brothers for Melissa
Jaime Hayon for Camper
Apprentice shoes by Doshi Levien
eBoy trainers for DKNY
Electric Light Shoe by Freedom of Creation for Onitsuka Tiger

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Here’s some info from Zaha Hadid Architects:

MELISSA [DESIGNED IN LONDON]
2008
PROGRAM: Product Design
CLIENT: GRENDENE S/A
Av. Pedro Grendene 131
P.O.Box 230
95.180-000
Farroupilha-RS-Brazil

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ARCHITECT: Design Zaha Hadid with Patrik Schumacher

Lead Design Ana M. Cajiao

Design Team Maria Araya, Muthahar Khan

MELISSA [BRAZIL]

The collaboration with Melissa expands Zaha Hadid’s portfolio to the field of fashion, creating an exciting opportunity to express spatial ideas in a different scale and through different media. For the fi rst time Melissa is collaborating with an architect opening a new research topic, diversifying its repertoire.

The design engages with the fluid organic contours of the body. The shoes asymmetric quality conveys an inherent sense of move-ment to the design, evoking continuous transformation. The concept addresses the perception of wearing the shoe in motion rather than a static display on a shopping window.

The shoes emerge from the ground and climb up the foot and leg with a soft elegant movement. The plastic organic quality of the choreography adheres to the skin. There is an implicit sense of lightness that blurs the boundary between body and object.

Advanced computational modeling allowed us to develop the product and establish a dialogue with Melissa in order to bring the design to the production line. This challenging process employed 3D printing and rapid prototyping techniques as key tools for refining the ergonomics of the shoes.

The fluidity of the design was a perfect match with Melissa’s plastic injection mould technology, generating great synergy between the teams.

An overall strategy extends the design values to the packaging and marketing systems, sharing the same fl uidity and seamlessness of the shoes, and enhancing the experience of the product as a whole. The collaboration embodies the values of the brand creating and exciting product that is fun and new.



Posted by Marcus Fairs

51 Responses to “Melissa shoes by Zaha Hadid Architects”

  1. Jesse Says:

    Sensuelita!

  2. Bozo Says:

    Funny, explanation. Maybe they should get the designers at Nike to do some buildings, they’re handling of surface is even more impressive.

  3. K. Rimane Says:

    very cool, though i wonder if they’ll give the wrong impression on women’s feet.

  4. nathan Says:

    i would have liked to see a photo of them being worn

  5. lorbus Says:

    Even though these are not great looking shoes, I admire Melissa’s strategy.
    They have a good collection of cheap, innovative shoes by the likes of the Campana Bros. and Vivienne Westwood…

  6. Tyler Says:

    I feel like those would A. not be very comfortable, and B. make your feet look really awkward.

  7. Aurelius Says:

    Almost as ugly as crocs.

  8. chris Says:

    looks like crocs on lsd

  9. eric luyckx Says:

    une chaussure n’a d’intérêt qu’avec un pied dedans !

  10. zetre Says:

    The coolest thing is that they make your feet invisible.

  11. b Says:

    I start having a nice conversation with an attractive, seemingly intelligent woman….suddenly from the bottom of my eye I catch a glimpse of the purple zahas adorning her feet…..next reaction.. ohh shit… “Emm, ohh… what time is it.”

  12. Ant Says:

    “The concept addresses the perception of wearing the shoe in motion rather than a static display on a shopping window…”

    If so why then do we only see static images of the shoe? Why not shown them being worn or indeed being walked in? Maybe it is because they don’t look too good on and are difficult to walk in?

    Admittedly I know nothing about shoe design ;)

  13. pacharan Says:

    I´m more and more convinced that Mrs. Hadid should quit architecture.
    Buildings are not design objects, each and every excentric “gesture” makes construction hard and building performance worse (excepting some clever few ones that in fact did not pursue shape success).
    Instead, if this (spectacular shaping) is the aim of her research, i´d like her to continue designing “exclusive” objects and, if building, temporary pavillions. I don´t like the shoes at all, but they look a serious concept for modelling rubber, though. See if someday her company shows the same smart understanding of how concrete and steell work at big scale. Will they learn anything from their objects?

  14. Arjan Scheer Says:

    Quite bizarre, shoe making is quite a different profession then architecture as you can see…

  15. SillyBug Says:

    They look elven fantastic.

  16. Név* Says:

    Won’t this bunch of plastic make your feet smell?>:)

  17. stan Says:

    where are the pictures on which we can see the shoes in use?

  18. Azeem Says:

    These are coool !!.

  19. yves Says:

    she’s definitely NOT a fashion designer

  20. frans Says:

    This reminds me of a recent article on the coolhunter.net It’s also about great shoes from a architect.

  21. frans Says:

    sorry forgot the link :)

    http://www.thecoolhunter.net/fashion/United-Nude/

    and

    http://www.unitednude.com/index.php

  22. *MIRTEC* Says:

    reminds me of my camper-wabi-shoes…

    http://farm1.static.flickr.com/67/191741433_d9f790e74e.jpg?v=0

  23. matt Says:

    the funny thing is that there’s something of Zaha’s office buildings:always far from the user
    anyway, i look forward to see some pictures of those worn

  24. GIGISHUKAKIDZE Says:

    HAHAHAHAAAAAAAAAAAAAAAAAAAAAAAA AAAAAAAAAAAAAAAAAAAAAAAAAAAAA!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

  25. m Says:

    You got it all wrong. It’s not a pair of shoes.

    This is the new museum of contemporary art in Dubai.

  26. Modular Says:

    OH NOEZEEE SHE DEZIGNEEZZZ ZEE SHOEZZZ!!

    Well.. they sure look like Crocs on LSD! Yet, the Crocs look nicer.

    But what the heck…. it’s Zaha! Lets all hail her and do the monkey dance! She is the best designer, best architect, best artist, best female, best BEST and best person on Earth since… EVER!!!!

  27. zuy Says:

    humor: some architects design houses as shoes boxes….and some architects design shoes as they design buildings… who is right?

  28. Eduardo Baroni Says:

    The problem with the design profession is that Famous Names sells.

    Any good shoe designer is much more qualified than Zaha, Campana brothers and Karim Hashid for making shoes but Melissa insists in calling Famous Names to do the job. That´s really unfair.

  29. zuy Says:

    Killing apin f? by Lagersfeld

    http://www.chaussuresmode.fr/contenu/in-out/in-les-gun-shoes-de-karl-lagerfeld/

  30. One Says:

    Would like to see it on !

  31. Sam Says:

    i see what she did there…(put a pair of soles on her architecture and called it a shoe)

  32. pacharan Says:

    May i remind you that shoe-box design is not always succesfull.
    Don´t dare to think designing a box is easy. In this certain case study, i´m missing the look of the box, too. If this is supposed to be a smart design, i guess the box, labels, and wrapping paper should be carefully studied. Are they? Did they pay any attention to those “easy” and “obvious” details?

  33. La Tata Says:

    Loooooovee themmm, I want them

  34. ana Says:

    que bellosssssssssssssssssss!!!

  35. lana Says:

    well,
    i have melissa shoes. i love them! they combine comfort and style. i’ve always a comment, positive comment, everytime i wear them.

    and zaha hadid design is not an exception. both signatures are there, her’s and melissa’s. cool!

    btw, where the hell is the problem having an architect designing products or a product designer being involved in a building design?!?!?! more than ever it’s happening, and that’s the way it should be.

    a creative is a creative, no matter what scale they work…

  36. bip Says:

    looks like these shoes are on drugs but still kinda sleepy

  37. yam Says:

    Well, lets see how they do in sales before we trash them. There sure are alot of Hadid haters here. I bet if you took a design that people loved and then told them Zaha Hadid did they would begin to hate it.
    As for the form. I wouldn’t judge which kind of designer is better suited, Nike designers or Zaha Hadid Architects. Thats’ really not the point. Melissa chose Zaha. That seems to be what counts here. With respect to form as an industrial designer I am more sensitive to swept surfaces and compound curves. I don’t think many thoughtful designers would disagree with this design direction. They may not be for everyone however, I would like to see them on a woman’s feet with a complete look.

    As for colours, dating preferences and all the hyper-babel its wasted space.

  38. Seth Says:

    nice shoes…but can we see them on a freakn person!

  39. AAA Says:

    I have a small collection of Melissa shoes and they are fantastic.

  40. Kim Says:

    It looks like a feminine hybrid version of the Starck Puma http://www.landliving.com/articles/0000000277.aspx
    and the Crock http://www.extremefootwear.com/CrocksShoes.html

    I wonder how it deals with smelly feet…

  41. C.H.Hon Says:

    Check out the animation n images with the shoes on a ral pair of legs

    http://www.melissaplasticdreams.com/home/usa

  42. natashashasha Says:

    does anyone know where you can buy them? online? how much do they cost?

  43. miss plastic Says:

    …credit cruch…and what next? as architects have to fight for jobs even more hard, some like zaha change to the retail market. (I mean rem koolhaas started it years ago with the united nude line…and there are quite nice). there will be always women buying shoes…even these ugly plastic maya designed feet-covers. in a way I feel sorry for zaha… she tried hard …and it was not easy for women years ago to be accepted as good architects. but now it is all about commercial. one object looks like the other. where is the real design???? these shoes look like another computer generated exercise by some student!!!

  44. Clara Says:

    I liked a lot o/
    I wanna buy for mee! I’m a big fan of Melissa shoes

  45. Jill Says:

    Girls wants to have fun, as she has talent, courage and sense of humor.

  46. OP Says:

    There you go! I’ve been saying for a while now that all she does is design sneakers, not buildings, and here she goes to prove me right by designing shoes! Don’t be surprised if you see these as an opera house or museum of some kind in your home town soon.

  47. val bennett Says:

    I would love a pair of these

  48. Dixie Says:

    They look fashion but i want to get one pair to test them, i don’t think they are enough ergonomic. Even though i like them!

  49. Emily Says:

    I am a huge fan of Melissa (I now own 30 pairs) - they are the most comfortable, long-lasting, quirky shoes you will find! Contrary to popular belief, your feet don’t sweat more in these shoes than they would in any other leather or synthetic shoe.

    I am looking forward to the release of Melissa + Zaha Hadid collaboration as part of the 2009 collection in February - it looks absolutely magnificent! They definitely make a statement, that’s for sure! Such a fluid design, much in the same vein as the collaboration with Karim Rashid (http://www.melissaaustralia.com.au/category/designer/karim-rashid)

  50. Steph Says:

    Can anyone tell me where I can find the costs of these shoes? I’ve been looking on the net but can’t seem to find the price.

  51. Steph Says:

    moderator… please disregard my post… I’ve now finally found a website where it shows the prices of the shoes. sorry for the bother.

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