Dezeen Magazine

Reddress by Company

Aamu Song of Finnish designers Company presented their Reddress performance project in Berlin during the DMY Berlin festival in May.

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The project, which has previously been presented in Norway and Denmark, features a giant elevated dress worn by a singer or entertainer and surrounded by a 20m skirt with fabric pockets in which an audience of up to 238 people snuggle.

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The dress hosted a series of concerts and storytelling events in the St. Elizabeth Church in Berlin.

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Photos by Bernhard Ludewig.

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Here's some info from Company:

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REDDRESS in Designmai, Berlin May 2008. Place St. Elizabeth Church.

REDDRESS

design Aamu Song

550 meters of fabric

238 people in audience

20 meters in diameter

3 meters in height

1 singer

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REDDRESS info (by Kristi Cameron, Metropolis magazine 2005)
In an effort to bridge the distance between performer and viewer, Song developed a 3 meter high dress with a flowing skirt 20 meters in diameter that carves out a three-dimensional performance space. Comprised of laminated layers of wool, felt, foam, and velour held together by 12 kilometers of thread. the folds of the dress become a large blanket that provides seats for 238 viewers.

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During the performance, the bodice of the dress rotates so the singer becomes visible to all members of the audience. Song handmade the dress with the of a technical designer, Tuomo Järvimäki, and a professional dressmaker, Sari Manner, during a production process that took four months.