Wooden curtain drapes around a lift inside Maison Margiela's Milan store
A tessellated wood material wraps around the lift shaft and flows over the service counter at the newly opened Maison Margiela store in Milan (+ slideshow).
Paris fashion house Maison Margiela opened its new location at Via Sant'Andrea 5 to coincide with this year's Milan design week.
Spilt over two floors, the 300-square-metre space is dedicated to womenswear and was designed in line with the brand's other minimal stores while incorporating references to the building's history.
To dress the space, Italian company Wood-Skin created a flexible wooden fabric from a series of plywood triangles.
The digitally fabricated material is laid across the ground floor and over the service counter, which is also used for testing fragrances.
Wood-Skin's tile-like material is also sculpted around the lift shaft to look like curtains that are parted in front of the doors. The material wraps around the entire column.
"Wood-Skin treats flooring as a sequence of malleable elements, covering the ground floor of Maison Margiela's new boutique and wrapping around the boutique's lift as an invitation to visit the first floor," said a statement from the fashion brand, which dropped the first name of its Belgian founder Martin Margiela from its title earlier this year.
Upstairs is a suite dedicated to the first haute-couture range designed by Maison Margiela's new creative director John Galliano, who used the Spring Summer 2015 collection to mark his return to fashion in January.
A selection of the pieces are displayed in glass cabinets beside the mirrored changing rooms, as well as in the shop windows downstairs.
Throughout the store, trompe-l'oeil effects create the illusion of three-dimensional ceiling mouldings and wood panelling, and similar patterns are used on grey carpets.
Jewellery is presented in glass vitrines with mirrored bases, while a glass wall placed in front of a chandelier creates a display for sunglasses.
A white-tiled washroom filled with plants can also be found on the upper level.
For the store's opening, Wood-Skin also created a faceted structure that bursts through the shopfront and encompasses a first-floor balcony. The installation will remain in place until 19 April.