Eyra utensils are aimed specifically at making cooking easier for older generations who the brand say "demand better design" without compromising on a contemporary aesthetic.
Each utensil's handle is shaped and angled to cater for different grip positions, preventing its user from twisting their arms and wrists, and has a soft rubber finish that ensures the tool does not slip out of their hand.
This handle is teamed with glass-filled nylon heads, chosen by Eyra for being a strong, lightweight, durable and heat-resistant material.
"I started Eyra to make products for older people that work well and are delightful to own," says Susan Costello, co-founder of Eyra.
"Eyra really understands and are empathetic to this situation," added collaborator Sebastian Conran. "They've realised that getting old doesn't mean you have to put up with second best."