The Reverso Stories is an installation by watch brand Jaeger-LeCoultre, dedicated to its Reverso model, featuring projects by three creatives.
On display during Dubai Design Week, the installation begins with 30 Sunsets by Emirati architect Abdalla Almulla, created specially for the brand and informed by the golden ratio.
The installation then celebrates Jaeger-LeCoultre with a comic-inspired exhibition by artist Olivecoat, accompanied by a series of workshops.
The final element of the installation, 1931 Café serves pastries by chef Nina Métayer influenced by Vallée de Joux in Switzerland, where the brand was founded.
The Reverso Stories takes place from 4 to 9 November 2025 at Dubai Design District (d3), Dubai, UAE.