Condom device wins Most Beautiful award



Design Indaba update: a condom applicator designed to help AIDS prevention has been named the Most Beautiful Object in South Africa by Dutch designer Jurgen Bey.


Bey, who was in Cape Town to speak at the Design Indaba conference last week, selected the product from a shortlist of 15 products at the Design Indaba Expo.

The applicator, invented by Willem van Rensburg and designed by industrial designer Roelf Mulder of South Africa's XYZ Design, allows a condom to be put on easily and rapidly.

The user holds the device with the thumb and forefinger of both hands, pulling the condom down over the penis in a single rapid movement. See video demonstrations of the product here and here.

It is hoped the design will encourage the use of condoms, thereby helping reduce the spread of AIDS.


The applicator, which was selected for the SAFE exhibition at MoMA in New York two years ago and is in the museum's permanent collection is now being marketed and sold under the Pronto brand.

>> see more news from Design Indaba here

>> see Matali Crasset's new sex toy here

Posted on Friday March 2nd 2007 at 11:50 am by . Copyright policy | Comments policy

  • Stone Lo

    Dear Sir,

    Hope you’re doing well.

    We are interesting this impressive condom and intend to buy 20pcs for trial order. If the testing is acceptable, we will place official order to you. Therefore, please give us a quote at your earliest convenience.


  • nutt

    well I someone for test and if this condom is ok where can I get if? (for in Thailand)

  • Thomas H

    Wonderfull idea :D didn’t see them in store jet, but if they are not too expensive, I think teh design and use is very handy!

    good job, and keep designing!

  • Nice !!

    Hope it becomes available in a store near me.

  • Vim Kruger

    BRILLIANT !!!! In my experience 95% of the “nuisance” in using condoms is the awkwardness of putting them on and how that can spoil the “mood” of the moment. Lets hope this will increase condom use with 95%. Congratulations Willem !!!!

  • Nick Simpson

    I was about to say this is a useless invention as I didn’t realise the applicator was actually in the packet itself… Having watched the video, this is a very good invention, although I have to say I’ve never seen what’s so hard about putting on a condom in the first place… As someone said, if it saves just one life, brilliant… But the main thrust (excuse the pun) should be put on educating people to use these condoms in the first place.

  • well I someone for test and if this condom is ok where can I get if? (for in Thailand)? realy?

  • condoms are sexy
    and this makes it even more sexy…..

  • Mitch Strand

    Since when have condoms EVER been hard to put on? You unwrap and unroll on yourself.

    Are people so dumb that they need an APPLICATOR?

  • mike

    i think that a product like this is not safe at all as there are too many variables around using the applicator,like everyone has a different anatomy, and the incorrect application could cause problems.

    are these condoms tested like the government condoms?

    how do you promote your quality against the other products on the market??

    please answer my questions!!!

  • If you can’t put a condom on without one of these, you shouldn’t be having sex.

  • I don’t think I’ve ever seen a cooler gadget in my life. What woman wouldn’t swoon at the sight of a man strapping one of these babies on?

  • j.w.

    I think that this is a really neat idea Amazing!!

    It will defiantly increase the amount of people using condoms. As a beginner at using condoms, anything to make it easier is beneficial.

    As a business student and a user of condoms, this product only makes sense! Good job marketing the product by the way :)

  • adb


    are they going to distribute it in the UK?

  • juan

    soy estudiante de diseño industrial en argentina, me parece fabuloso estas ideas. mis felicitaciones para el creador. ARRIBA EL DISEÑO SOCIAL! un saludo para el mundo entero

  • ooooooooooooooooooooooooooooooooooooooooooh my god!

  • condoms r us

    I think the real problem with condom usage in Africa is you have all those Christian missionary’s who, are for the most part doing a good job to help these people. But their religion doesn’t let them use condoms and they push that on the people in Africa.

    Don’t create new condom toys, just ban Christians…

  • Interesting idea, maybe make it bigger and use it to put socks on, I always have trouble in the wee hours of the morning putting socks on.

  • Steven

    If you’re interested in both design and condoms you should check out the circular wrappers feature vivid images and clever “One Liners”- phrases that make use of the brand’s name in describing the picture.

  • This device is totally cool. And then neatly packed with a condom already in it, is very good. Once you are all worked up, then haveing to stop for half a minute to get your condom, tear the pack, then clumsily apply it kills the spirit. This is the way to go!

  • I’ve used the pronto condoms… and I don’t use em anymore. the applicator makes it MUCH easier to get air trapped in the condom. I’ve had 2 blowouts (no pun intended) and will never use them again!!

    So yeah, great idea, but still flawed.

  • Sam Ewell

    One Condoms has delivered 56,300 condoms (one for every person who will infected with HIV this year) to the campaign headquarters of Senators Barack Obama and John McCain. The message is simple – demonstrate your support for comprehensive health education for all American, including the use of condoms. The estimated number of HIV infections in the United States increased over 16,000 people this year…something needs to be done and this company is hoping to make the presidential candidates realize this.

  • I agree, it does look hard to put on and won’t the plastic possible damage the condom?

  • this is sooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooo grooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooss

  • Skye

    OMG!!!! Where the hell can i find these!!!!!! its so simple… you wouldnt have to do *TRAMPOLINE* or look like a tard trying to put it on your guy when your raring and fumbling around! oh i wants them.

  • @ Paige – Using design innovation to promote healthy and responsible practices. How could this be gross? Or do I need to include more ooo’s?

  • I believe this is called research…

    These are really tempting, and difficult to get the eyes off…

    Thanks for sharing, I liked the post and the comments as well.

  • Great idea!!!! Hopes this helps people to use condoms!!

  • Ray Terrible

    If you don’t know how to put on a condom, let me know and I will show you.

  • Jake

    If people are too lazy to put on a condom, what the hell makes you think they’ll take an extra step and use some slick applicator? Come on people.

  • Kit

    Yeah, I can see how a region so poor that millions are starving to death there can now more easily use condoms that will cost TWICE AS MUCH because they have an ‘applicator’ !

    This isn’t for use in Africa.
    This is for selling to American teenagers.
    The ‘we’re helping Africa’ whine is just to make you feel good about spending money on their product.

  • Fits a Quickie for sure

  • Kellyg

    How hard is it to just put a condom on? It’s just one of those ‘why’ products.

  • perhaps the introduction of a “gadget” in condom application will make the use of condoms seem more manly and less “dirty”.a prestige could be attached to the use of a high-tech condom and improve the image of the venerable rubber. make sure to keep the price relatively low so all can afford them but make them more costly to assure that premium image. let’s face it, the image is the issue. as for kit’s point – those people starving to death need more help than a condom alone can provide regardless of its style. it’s a huge social issue and a lot of attitudes have to change, particularly about manliness, virility and modern health care. at least one less infection or unwanted pregnancy is worthwhile wherever it takes place.

  • apples

    This is:
    1) Nowhere near the most beautiful design (especially in South Africa!)
    2) Won’t help the AIDS crisis, because as many other people have said – this won’t make anyone more eager to use a condom
    3) Condoms are not that difficult to use as it is, if you are too much of an idiot to read and follow the instructions – you are way too dumb to be procreating.
    4) If they can’t read aforementioned condom packaging, what makes anyone think they can read the packing information on this new design?
    5) Not to mention, this is highly environmentally unfriendly with the rise in plastic use that will ultimately be thrown in a landfill instead of recycled (not that recycling plastic is all the enviro-friendly)
    6) Make condoms “more manly” – that’s also effin ridiculous and needs to be categorized with ‘Those Who Ought Not Procreate”

  • Wow haha that look pretty funky… would be much easier when drunk..

  • Dan

    I don’t think it is the application time involved that keeps people from using a condom. Simple it just feels better. I personally use one but if I had a known clean girl on birth control would I use one …… hell no!

  • Muito Bom!

  • condom lover09

    nice i’d use this but the funny thing is when i saw this i googled beautiful

  • Wow! What will they think of next? Now they should invent something that will make people actually use condoms.

  • Yeah, this is the real game changer. ;]

  • Picard

    My favorite new condom is the Shower Cap Condom —

  • chris rutt

    yes you would say that one because you have imagination two because you aren't born with the gift she is born with for designing radically and three she is an elite woman ugly or not ugly no one give a toss. She has what it takes to be an award wining architectural designer something which you dont understand or have the abiltiy or simply don't have…..

  • Fred

    no manufacturer will spend so much on the contraption that accompanies the condom. the sale price of this will be insanely high making it pretty unaffordable. Even with heavy substantiation by govts, it'll still be ineffective. And besides, If anything, one slip and it looks like you might get your penis head injured.

  • MMM

    i live in south africa and this is the first i've seen or heard of this product