June 3rd, 2008

4-stairway-aesop-studsq.jpg

Ilse Crawford of Studio Ilse has designed the first London outlet of Australian skincare brand Aesop.

5-storage-aeosp-atusisq.jpg

The store, in Mayfair, features a restored Victorian interior with modern and antique interventions.

1-main-aesop-studioilse-dz.jpg

Here’s some info from Studio Ilse:

“We do not subscribe to claims of anti-ageing, promises of youth and distorted ideals of beauty but offer plant-derived ingredients that
contribute to the positive treatment and maintenance of skin and hair.” - Dennis Paphitis, founder

2-cabinet-aesop-mayfair-dz.jpg

The first London shop is located in a Victorian Grade II listed mansion block on Mount street in Mayfair.

3-product-aesop-studi_4f029.jpg

Studioilse’s design of the shop translates the Aesop values through a loving restoration of the historic fabric with modern and clean interventions; original parquet floors left raw with patination, fireplaces reinstated, tall ceilings exposed.

6-aesop-door-studioilse-dz.jpg

But at its heart sits one grand gesture, a large ceramic circular basin to emphasize the ritual of cleansing. A celebration time, place and quiet beauty.

4-stairway-aesop-stud_4f02b.jpg

Consultation service that includes detailed product usage explanations on skin and wellbeing products for men and women.

5-storage-aeosp-atusi_4f02a.jpg

Design and creative direction: studioilse.

Opened May 08

91 Mount street, Mayfair, W1K 2SU



Posted by Marcus Fairs

Subscribe to our Newsletter: Dezeen Mail

13 Responses to “Aesop store by Studio Ilse”

  1. John Says:

    The ‘green’ walls remind me of old drafting board vinyl. For architects this color itself promotes a very tactile quality that compliments the ‘historic’ quality well.

    great space.

  2. K. Rimane Says:

    splendid

  3. edward Says:

    Nice renovation job, with the little bottles up to the ceiling proclaiming the apothecary connotations of the shop.

  4. christie Says:

    this is so perfect for their line- the aesthetic is just right! they make the best products.

  5. kalle Says:

    beautiful work!

  6. ben Says:

    pretentious rubbish!

  7. george Says:

    Yes! I’m nearly out of a few Aesop potions, I wish this was around the corner.

  8. acki Says:

    tolle einrichtung und toller stil! gute mischung von modernem charme und nostalgie! bin begeistert und werde so schnell wie möglich den nächsten flieger nach london nehmen ;-)

  9. copycat ltd Says:

    another splendid Aesop’s store!!!!!!!!!!!!!!!!!!

  10. SOLO77 Says:

    Really nice. Perfect choice of materials and surfaces. Everything fits.

    Greetz to Hausfreund from Berlin

  11. Olivia Says:

    Gosh how I love spiral staircases…. so much!

  12. Anna and Al Says:

    Fantastic, what’s the architects number?!

  13. denis Says:

    nice work. I`d like to buy something there

Leave a Reply