Reality Check souvenirs by Tobatron at Dezeen Super Store

Sarcastic Olympic souvenirs for those who are cynical about the games are now available at Dezeen Super Store, 38 Monmouth Street, London WC2.

Reality Check souvenirs by Tobatron at Dezeen Super Store

Priced at £18 each, the bags and t-shirts sport artwork in a style similar to the much-ridiculed London 2012 graphics, with mocking phrases printed on brightly coloured angular shapes.

Reality Check souvenirs by Tobatron at Dezeen Super Store

Dezeen readers can get 10% off any Dezeen Super Store purchase (excluding sale stock and Jambox) and enter our competition to win a designer watch worth £150 by downloading this flyer and presenting it at the shop.

Reality Check souvenirs by Tobatron at Dezeen Super Store

See more products currently for sale at the store here.

Reality Check souvenirs by Tobatron at Dezeen Super Store

Images are by Mark Cocksedge.

The bags are available to buy in the store now, and the T-shirts will arrive next week.

Dezeen Super Store
38 Monmouth Street, London WC2
1 July – 30 September 2012

The products were created by Hackney-based designer Tobatron. Scroll down to see a map of all the Hackney creatives we've featured as part of Designed in Hackney and click here for more details about Designed in Hackney Day on 1 August.

Here is some more information from Tobatron:

While “that big event in London” is taking place, inject some reality into the proceedings with these limited edition souvenirs.

They are designed by Tobatron in Hackney- a mere javelin’s throw away from the “big event” itself.

All ranges are ethically produced and are made in conjunction with accessories designer Elaine Burke and - a network of women’s community groups in Malawi.

By purchasing these products you are helping to offer support and sustainable employment for women in one of Africa’s poorest regions.

Tobatron is the alter- ego of artist and designer Toby Leigh, his clients include The Guardian, FHM, Sony, Playstation and Channel Four.

His work can be viewed at and other products designed by Tobatron can be viewed and purchased here.

Elaine Burke is a London based accessories designer specializing in ethical fashion production in Africa. She has worked as a design consultant for ethical brands and developed ranges for ASOS, House of Fraser and Whistles.

Her company Khama is a network of womens community groups in Malawi making accessories and collaborating with micro-finance charities to help women in one of Africa's poorest regions.

Designed in Hackney map:



Blue = designers
Red = architects
Yellow = brands
Green = street art

See a larger version of this map

Designed in Hackney is a Dezeen initiative to showcase world-class architecture and design created in the borough, which is one of the five host boroughs for the London 2012 Olympic Games as well as being home to Dezeen’s offices. We’ll publish buildings, interiors and objects that have been designed in Hackney until the games this summer.

More information and details of how to get involved can be found at