Dezeen Magazine

"East London has a thriving community of creative people" - Nicolas Roope

In this final movie in the series filmed by Dezeen for the Stepney Green Design Collection, London design brand Hulger's creative director Nicolas Roope talks about the "thriving community of creative people" in east London.

"East London has a thriving community of creative people" - Nicolas Roope

Hulger's office is in Shoreditch, east London, and Roope explains that the creative community in the area "creates a nice atmosphere and tends to bring with it great places to eat, drink coffee and beer."

"East London has a thriving community of creative people" - Nicolas Roope

Hulger and designer Sam Wilkinson created the energy saving Plumen 001 light bulb, which won the Brit Insurance Design of the Year award last year, and released the smaller Baby Plumen version earlier this year.

"East London has a thriving community of creative people" - Nicolas Roope

"We present [Plumen bulbs] in lots of different ways, but this year we thought we'd step it up and use the light bulbs in a series of chandelier arrangements," says Roope.

"East London has a thriving community of creative people" - Nicolas Roope

Hulger collaborated with visual consultants Haptic Thought to create the Hollywood Chandelier, made from 40 Baby Plumen bulbs suspended in rows from copper fixings on a mirrored plate.

"East London has a thriving community of creative people" - Nicolas Roope

"Regimented, geometric relationships between the bulbs create an interesting effect with the echoed forms running throughout the structure," Roope notes.

"East London has a thriving community of creative people" - Nicolas Roope

The Stepney Green Design Collection consists of 10 products selected by Marcus Fairs of Dezeen from creatives who live near to VIVO, a new housing development in the east London district. The project also includes objects chosen by east London bloggers Pete Stean of Londoneer and Kate Antoniou of Run Riot.

"East London has a thriving community of creative people" - Nicolas Roope

The collection is on show at the Genesis Cinema, 93-95 Mile End Road, Whitechapel, London E1 4UJ, from 10am to 10pm every day until January. After this, the objects will be given to VIVO residents.

"East London has a thriving community of creative people" - Nicolas Roope

See all the items in the Stepney Green Design Collection here and watch the movies we’ve featured so far here. The music featured in the movies is by American designer and musician Glen Lib. You can listen to the full track on Dezeen Music Project.