Dezeen Magazine

Headline sponsor Grohe takes over Virtual Design Festival

Bathroom and kitchen brand Grohe takes over Virtual Design Festival today, with a talk about the latest trends in bathroom design at 12:00pm and video about the brand's hands-free and 3D-printed products at 3:00pm UK time.

At 11:00am, Paul Flowers, chief design officer of Lixil, the parent company of Grohe, speaks to Dezeen editor-in-chief Marcus Fairs about the major trends shaping the sanitaryware industry.

The talk explores how the coronavirus pandemic is creating a new demand for bathroom fittings that use sensors so that users don't have to touch surfaces.

Last week, ahead of the recording of the talk, Flowers told Dezeen that buildings where you don't need to touch anything are "entirely feasible".

At 3:00pm Patrick Speck, Lixil's vice president of design and consumer experience in Europe, the Middle East and North Africa, discusses Grohe's products that incorporate hands-free technology, as well as the brand's latest material and water-saving innovations to make its products more sustainable.

You can watch all the content as we publish it at

Virtual Design Festival

Grohe is the headline sponsor of Virtual Design Festival, which runs from 15 April to 30 June 2020. It brings the architecture and design world together to celebrate the culture and commerce of our industry, and explore how it can adapt and respond to extraordinary circumstances.

To find out what's coming up at VDF, check out the schedule. For more information or to join the mailing list, email [email protected].