Dezeen Magazine

Psychology "absolutely critical" to sports design - Nike's creative director for the Olympics

Psychology is on an equal footing with technological advances when designing sportswear to improve an athlete's performance, Nike's creative director for the Olympics Martin Lotti told the audience at a talk hosted by Dezeen editor-in-chief Marcus Fairs at the Nike+ House of Innovation at Selfridges last night. More about Psychology "absolutely critical" to sports design - Nike's creative director for the Olympics

Tornado Proof House by 10 Design

Tornados would pose no threat to this conceptual house by architects 10 Design, which can tuck itself beneath the ground just like a turtle retracts its vulnerable head away from danger (+ movie). More about Tornado Proof House by 10 Design

Dezeen Super Store featured on Deutsche Welle

Dezeen Wire: German broadcaster Deutsche Welle have featured our pop-up design shop Dezeen Super Store in a feature on temporary shops in London during the Olympics, including an interview with Dezeen editor-in-chief Marcus Fairs. It also shows the nearby Opening Ceremony shop furnished by Faye Toogood, Boxpark in east London and temporary boutiques at Selfridges department store, where the Nike+ House of Innovation hosts our event tonight.

Watch the program on the Deutsche Welle website »

Dezeen Super Store
38 Monmouth Street, London WC2
1 July – 30 September 2012

www.dezeensuperstore.com

Dezeen Mail #113

Zaha Hadid's streamlined glass and concrete government building in Montpellier (above) heads up the lastest issue of Dezeen Mail, along with new jobs, competitions, movies and music.

Read Dezeen Mail issue 113 | Subscribe to Dezeen Mail

Movie: Nike GS Football Boot

Movie: the base and sock lining of these lightweight football boots by Nike are made of castor beans, as explained in our next movie with the brand’s global creative director for the Olympics Martin Lotti ahead of this evening’s exclusive event at the Nike+ House of Innovation at Selfridges. More about Movie: Nike GS Football Boot

Engineering Temporality by Tuomas Markunpoika Tolvanen

Design Academy Eindhoven graduate Tuomas Markunpoika Tolvanen has covered pieces of furniture in a fine web of steel rings before destroying them with fire to make functioning objects that resemble fuzzy fading memories of the originals (+movie). More about Engineering Temporality by Tuomas Markunpoika Tolvanen

Tea Houses by Swatt Miers

Architects Swatt Miers have suspended three glass pavilions over the edge of a valley in northern California (+ slideshow). More about Tea Houses by Swatt Miers

Australia House Gallery and Studio by Andrew Burns

Australian architect Andrew Burns has completed a pointy gallery and studio for artists-in-residence in Japan to replace one that was destroyed during the major earthquake of last year (+ slideshow). More about Australia House Gallery and Studio by Andrew Burns

MVRDV's The Why Factory to show LEGO towers at Venice Architecture Biennale

Dezeen Wire: architect Winy Maas of MVRDV and the studio's think tank The Why Factory will present 676 miniature LEGO towers at the Venice Architecture Biennale later this month for an exhibition to promote the inclusion of architectural discourse within European Union development policies. More about MVRDV's The Why Factory to show LEGO towers at Venice Architecture Biennale

Movie: Nike Basketball Hyper Elite Uniform

Movie: basketball games have become so aggressive that sports brand Nike decided to include combat pads in its latest kit, explains the brand's global creative director for the Olympics Martin Lotti in the next Dezeen movie in anticipation of tomorrow’s exclusive event at the Nike+ House of Innovation. More about Movie: Nike Basketball Hyper Elite Uniform