Nio Life has created Blue Sky Lab, a sustainable fashion brand under its umbrella.
"Blue Sky Lab is a sustainable fashion brand under Nio Life and is committed to creating fashion items based on the principles of sustainable development," said Nio Life.
The brand extracts leftover materials from automobile manufacturing (such as Seatbelt, Airbag, Haptex and other car-grade fabrics) and gives them a new fashion aesthetic temperament so that these leftover materials can continue to serve consumers in another form.
Blue Sky Lab designs fashionable items covering the most widely encountered categories in people's daily lives and has released a collection of tables, coffee stools, lamps, clothing and bags among other products.
These products are designed based on a unified style and concept, with high recognition and serialisation characteristics.
"It is also the brand's vision to practice the concept of sustainable fashion and promote the popularity of earth-friendly products and the development of the sustainable fashion industry," added Nio Life.