Nio Life has designed Blue Sky Lab, its own sustainable fashion label.
Blue Sky Lab is a sustainable fashion brand under Nio Life, dedicated to creating fashionable items based on the principles of sustainable development.
The brand extracts leftover materials from the automobile manufacturing process – such as seatbelts, airbags and various car-grade fabrics – and imbues them with a fresh and fashionable aesthetic.
These leftover materials are transformed into another form to continue serving consumers, with the aim of subtly guiding consumers towards a more sustainable lifestyle.
Studio: Nio Life
Project: Blue Sky Lab