X-RAY by Tokujin Yoshioka for KDDI

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X-RAY by Tokujin Yoshioka for KDDI

Japanese designer Tokujin Yoshioka has created a transparent mobile phone.

X-RAY by Tokujin Yoshioka for KDDI

Called X-RAY, the design was created for telecommunications company KDDI and will be on show KDDI Designing Studio in Tokyo from 19 October.

X-RAY by Tokujin Yoshioka for KDDI

See all our stories about Tokujin Yoshioka »

X-RAY by Tokujin Yoshioka for KDDI

Here's a little text from the designer:


X-RAY for KDDI iida by Tokujin Yoshioka

Apart from arranging visual appearance, I have pondered a design without a shape. This collaboration project started with an enthusiasm of designing a new mobile phone that infuses a fresh, striking idea into today's diversified mobile designs. I came to reach an idea of "designing from inside."

X-RAY by Tokujin Yoshioka for KDDI

X-RAY is a brand new proposal of a mobile phone with its beautiful transparency and deep texture made by using a special material.


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  • Carol

    and the next level is a OLED screen … http://www.prodlab.com/forschung/material/led/res

  • Bo!

    Plastic Fantastic! I like.

  • mmm

    exciting approach. Puzzling why Tokujin Yoshioka just shows one side (also on his website) – makes you wonder whether he was unhappy with the inside and the back?

    Anyway, full gallery can be found here http://iida.jp/products/x-ray/gallery/

  • tank

    it looks more like a digital name tag..

  • Felix

    the full gallery shows how boring the inside of the phone is. I thought at first the red LEDs were the primary display, but they're not. missed opportunity

  • mike

    the last thing the world needs is another mobile phone design

  • http://www.facebook.com/wooojinlee Woojin Lee

    You make my heart beat faster, seriously.

  • http://twitter.com/bartonsmith @bartonsmith

    When I saw this I thought: "What is so great about this? The idea is taken straight from the Game Boy or Apple's original iMacs." But then I cannot really criticise him like that. Perhaps it is just an effect he has always liked and he thought it was timely and fitting to apply it to a mobile phone.

    And mind you, he does say that the project only started with an enthusiasm of designing a new mobile phone that infuses a fresh, striking idea, not that the solution infuses a fresh, striking idea. So perhaps it is only fair to not be so critical, but those words do sounds awfully wanky for what is really a fairly uninspired outcome.

  • Mark

    well and again they rock…

    like tis one: http://www.au.kddi.com/english/au_design_project/
    still want one of those!

    was never really available, so I hope the posted one here is now on the market, but I assume it is not working in Europe? Only Japan…

  • fish fingers

    I look at KDDI and wonder what the hell happened to the Sony brand..

  • http://areyouanevilgenius.blogspot.com evilgenius

    i don't know about the phone, but the stand is pretty cool

  • e1o27

    what felix said – 100% – this. is. ordinary.

  • http://www.ivovaladares.com ivovaladares

    The stand looks transparent indeed

  • fizz

    This is transparently a gimmick.