Snoop collaborates with Airbnb
to design pavilion for SXSW

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News: the latest celebrity to dip their toes into design is hip-hop artist Snoop, who has teamed up with holiday rental website Airbnb to create a pop-up house during next week's SXSW festival in Austin, Texas.

Currently using the stage name Snoop Lion, the rapper has designed one of three kitHAUS temporary houses to be erected during the SXSW music, film and technology festival.

Snoop collaborates with Airbnb to design pavilion for SXSW
This image: pop-up interior by Snoop. Main image: pop-up exterior by Snoop

His design comprises two small rooms connected by a partially covered decked terrace. A lounge glazed on two sides opens out onto another platform in front of the structure.

This room will feature a classic Egg Chair by Danish modernist Arne Jacobsen alongside an illuminated sign that reads "BO$$".

Snoop collaborates with Airbnb to design pavilion for SXSW
Pop-up exterior by Capital Cities

Snoop's design will form part of The Airbnb Park, which is also set to host two more pop-ups designed by artists signed to Los Angeles label Capitol Records.

Pavilions by indie duo Capital Cities and soul musician Allen Stone will be a similar size and layout to Snoop's contribution. All the artists teamed up with designer and TV host Emily Henderson to create spaces "to best convey their personal styles".

Snoop collaborates with Airbnb to design pavilion for SXSW
Pop-up interior by Capital Cities

"Musicians spend so much time on the road," said Amy Curtis-McIntyre, CMO for Airbnb. "We know they appreciate encountering great local experiences as well as the personal comforts of home when they are away from their own for so long."

The Airbnb Park will also include public spaces such as dining areas and WiFi hot spots, and will be open from 11 to 15 March. SXSW runs from 7 to 16 March.

Snoop collaborates with Airbnb to design pavilion for SXSW
Pop-up exterior by Allen Stone

Snoop, whose real name is Calvin Cordozar Broadus Junior and who went by the alias Snoop Dogg until 2012, isn't the first celebrity to unveil design projects.

Last year rapper Kanye West repeatedly hit the headlines for speaking out about not being taken seriously as a designer.

Snoop collaborates with Airbnb to design pavilion for SXSW
Pop-up interior by Allen Stone

Other celebrities that have tried their hand at furniture and interiors include Pharrell Williams, Brad Pitt and Vanilla Ice - see a roundup of their attempts in our special feature.

Earlier this year we interviewed Airbnb co-founder and CEO Brian Chesky about how he and his partner built the home-stay booking website.

Dezeen will also be in Texas next week, installing our Dezeen Watch Store augmented reality pop-up shop at Hackney House Austin.

  • Lee

    Joke?

  • mb4design

    This is more appropriate to Entertainment Tonight. I say it’s time to start featuring celeb designer karaoke albums. If notoriety in one’s given field makes it acceptable to act like an expert in other arts as well then “musical artists” can endure some turnabout.

  • Mike Brannon

    It’s a Snoop Dogg Trot! I couldn’t find the bong in the rendering though.

  • José

    Is this fo’ rizzle?

  • ology

    When I was a kid I had this cheap garden design software from the supermarket that I played around with. I don’t know why that comes to my mind now.

  • Bassel

    I like that they’re promoting compact-size dwellings. Snoop’s attempt to add street-cred to the “downsizing the American dream” movement.

    • mb4design

      The Escalade doesn’t fill that slot?

  • PTimble

    Was this designed using The Sims?

  • bwd

    Bow wow yo yippie yo yippie yea… bit of a D O G G this!

  • Businessgypsy

    You should see what he ‘designed’ after a cup of coffee this morning! C’mon, that probably took more effort and personal involvement.