Dezeen Magazine

Volvo unveils luxury car interior concept for chauffeur-driven executives

Swedish car manufacturer Volvo has unveiled a vehicle interior with extra legroom for a chauffeur-driven passenger, similar to a business-class seat on an aeroplane.

Volvo Lounge Control

Volvo removed the front passenger seat inside its new XC90 vehicle to make room for the Lounge Console – an in-built component that unfolds to reveal a large work table, media screen and extra storage compartments.

Volvo Lounge Control

"We started this work by looking at the executive lifestyle," explained Volvo's vice president of design Thomas Ingenlath.

"With our progressive approach to premium design and functionality we analysed the needs and perspective of the chauffeur-driven executive, designing the car around him or her in the spirit of our brand's aim."

Volvo Lounge Control

"A key element in our thinking was how to make the available interior space work for the occupants in an optimal and luxurious fashion," he added.

"Removing the passenger seat enabled us to create an open space that dramatically changes the dynamics of the interior."

Volvo Lounge Control

Passengers sit or recline in the rear seat, making the most of additional space and cushioned leg rests fitted to the console.

Volvo Lounge Control

Shoes can be stowed away out of sight in a special compartment located below the leg rest, and a separate lockable section is provided to store away jewellery or other accessories.

Volvo Lounge Control

"We understand the desire to make subtle changes to one's appearance throughout the day; a change of cufflinks, different watch or tie, or perhaps to refresh your makeup, change jewellery or put on a different pair of shoes," said Volvo's chief interior designer Tisha Johnson.

"The Lounge Console was created to provide a space for personalisation in the car."

Volvo Lounge Control

The large work table can also be unfolded to reveal an illuminated vanity mirror, which includes a tray for personal accessories or make-up.

Volvo Lounge Control

The table rotates 90 degrees and moves forward towards the passenger when the "infotainment" system is selected for use, displaying a 17-inch screen.

"Our customer's need for entertainment prompted us to incorporate a convenient multi-media screen," said Ingenlath. "Some people like to disconnect while other people like to connect when they get some down time. We like to celebrate freedom of choice."

Volvo Lounge Control

The Lounge Console concept was unveiled today at the Shanghai Motor Show, which is open to the public from 22 to 29 April 2015.