Dezeen Showroom: the Shift towel hook with its simple, geometric shape has informed a new range of bathroom accessories, created by VanBerlo for Geesa.

The Shift collection's towel hook is a small block, refined with smooth edges and then shifted upwards by 20 degrees to form a parallelogram.

It is available in a range of finishes and patterns — some of them three-dimensional forms that create an interesting play of light and invite touch.

Geesa describes the Shift towel hook as a "jewel in the bathroom" and has designed the surrounding collection to echo its simple but impactful form.

The Shift collection includes dozens of items ranging from toilet roll holders and towel rails to shower doorknobs, all highly customisable in pattern and finish so that architects and designers can realise their exact vision in contract projects.

Shift bathroom products are made of stainless steel, chrome or brass, with finishes including chrome, brushed stainless steel, brushed gold, brushed metal black and matt black. All items come with a 15-year guarantee.

Product: Shift
Designer: VanBerlo
Brand: Geesa
Contact: [email protected]

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