Dezeen Agenda features Pepsi’s 125th anniversary rebrand
The latest edition of our weekly Dezeen Agenda newsletter features the unveiling of Pepsi’s new logo – its first rebrand in 14 years. Subscribe to Dezeen Agenda now.
To celebrate its 125th anniversary, drinks brand Pepsi has revealed an updated logo as part of a wider rebrand.
The graphic design of the new logo draws on the drink’s branding in the 1990s and uses black more dominantly to highlight Pepsi’s “commitment to Pepsi Zero Sugar”.

This week’s newsletter also included an opinion piece by Rory Olcayto on deck-access housing, a minimalist home in Spain by Fran Silvestre Arquitectos and a BioSequins jumpsuit by Stella McCartney.
Dezeen Agenda
Dezeen Agenda is a curated newsletter sent every Tuesday containing the most important news highlights from Dezeen. Read the latest edition of Dezeen Agenda or subscribe here.
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