Chinese designer Wu Bin is the founder of studio W. Design.

Wu's work centres the integration of art into daily life. His work often draws from traditional Chinese culture which is then harmonised with a clean, modern design language.

With over 20 years of design experience, Wu has received many accolades for his work. In 2020, he won the "Global Designer of the Year" award at the 24th Andrew Martin International Interior Design Awards, becoming the first designer from mainland China to receive this honour.

In 2024, the studio was recognised in Dezeen Awards China's Designers of the Year, winning interior designer of the year.