2020 results

Aesop Shinjuku
by Case-Real

Shortlisted in the small retail interior of the year of Dezeen Awards 2020, Case-Real has designed a street-level store for Australian skincare brand Aesop in Shinjuku, Tokyo.

A jungle of buildings, small alleys with extreme density, and the cities atmosphere of glittering neon-signs. Shinjuku is always a city with an image of artificial imagery, but also with a nostalgic 80's atmosphere.

The studio came upon the idea of creating a store that can merge this kind of Shinjuku atmosphere, with the opposite natural and generous feeling the Aesop brand has.

Designer: Case-Real
Project: Aesop Shinjuku
Read more on Dezeen: Case-Real

Dezeen Awards Public Vote 2020
Vote for this project! www.dezeen.com/awards/vote
Voting closes on 12 October.


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