2022 results

Herbarium of Interiors - A Milk Bar Curated by India Mahdavi
by Head Genève / MAIA - Master of Arts in Interior Architecture

Herbarium of Interiors: A Milk Bar, Curated by India Mahdavi by HEAD - Genève / MAIA - Master of Arts in Interior Architecture
HEAD - Genève, Michel Giesbrecht

Students on the Master of Arts in Interior Architecture course at Head Geneva School of Art and Design have created a work that explores the role of image culture, technology and cinema in the construction of contemporary interiors.


The work considers the notion that today's interior spaces are laboratories of mediated realities.

Sampled from Stanley Kubrick's dystopian Korova Bar as seen in his 1971 film A Clockwork Orange (where a series of naked lying caryatids serve breast milk) and re-enacted with India Mahdavi for Alcova Milano 2021, the project envisions interior design as a multi-dimensional field where the boundaries between subject/object, space/image and tangible/mediated are blurred as with herbaria, to create an immersive experience that blends drinks, media and space.


This project has been longlisted in the installation design category of Dezeen Awards 2022.

Designer: Head Genève / MAIA - Master of Arts in Interior Architecture

Project: Herbarium of Interiors - A Milk Bar Curated by India Mahdavi

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