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2023 results

Mimco Flagship Store
by Studio Doherty

Mimco Flagship Store by Studio Doherty
Photo by Timothy Kaye

Studio Doherty has designed the Mimco Flagship Store in Victoria, Australia.

The design for the Mimco flagship store encompasses a refined colour scheme, striking architectural curves, meticulous craftsmanship and rich layers of materials.

This was all achieved while honouring the brand's roots and growth.

"The new design marks a departure for Mimco, who desired a striking, dynamic, and refined approach that struck a balance between serenity and restraint, allowing the product range to be the focal point," said Studio Doherty.

The expansive two-story ceilings and thoughtfully designed display shelves and plinths achieve a balanced blend, aiming to highlight the intricate qualities of Mimco's products.

This project has been longlisted in the retail interior (small) category of Dezeen Awards 2023.

Studio: Studio Doherty
Project: Mimco Flagship Store
Credits: Mimco, Leeda Projects and Timothy Kaye

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