We+ has designed Veilance, an interior project that transforms urban concrete waste into a refined, material-driven retail space in Tokyo, Japan.

Veilance is the first standalone store in Japan for Arc'Teryx's urban wear line, designed by We+.

The interior repurposes discarded concrete waste from Tokyo, transforming it into a new plaster material for the store's finishes.

This approach not only aligns with Veilance's philosophy of urban adaptability but also addresses the environmental issue of concrete waste in Japan.

The minimalist design reflects the brand's commitment to functionality and sustainability, offering a space that resonates with the urban landscape and promotes a dialogue between material reuse and contemporary retail design.

This project has been longlisted in the sustainable interior category of Dezeen Awards 2025.

Studio: We+
Project: Veilance
Credits: Arc'Teryx, Drill and Hakuten