Factory by Marks Barfield Architects


Steven Chilton of London office Marks Barfield Architects has designed a factory-shaped youth centre for the site of the what was once the world's largest car plant at Longbridge in Birmingham, UK.

Called Factory, the centre is part of a wide initiative to redevelop the former Rover factory and will incorporate performance space, dance studios, sports facilities, recording studios and a cafe.

Acrylic blocks will be cast into the fibre-reinforced concrete walls.

The interior will be clad with plywood and concrete floors on each level will be colour-coded.

The project is part of the government's MyPlace initiative, which develops leisure facilities for and in partnership with young people.

The information that follows is from Marks Barfield Architects:

Factory – A new youth space by Steven Chilton of Marks Barfield Architects

Longbridge in Birmingham, once the site of the largest manufacturing plant in the world, could be transformed into a new place for young people through the MyPlace initiative, a multi-million pound government programme.

The aim of MyPlace is to design, in partnership with the young people who will use them, world class facilities to help them make the most of their free time and to deliver them throughout the UK.

The Factory design concept was developed by Steven Chilton of Marks Barfield Architects (MBA), creators of the London Eye.

Supported by The Sorrell Foundation, MBA worked on the MyPlace bid alongside Pete Dewar and Jonathan Hubbard of international branding consultancy Interbrand. Together, they  engaged with a dynamic group of nine local young people aged 13-17 in the  Birmingham area  who were given the role of the client on the project.

In the course of a series of workshops, inspirational visits and meetings, the ‘client’ identified and agreed  the priorities for the architecture and branding of their centre before presenting the final concepts to their bid teams and stakeholders.

Project Architect and designer Steven Chilton said: “Working on MyPlace with the young people of Longbridge was a truly inspirational experience.

At Longbridge we have created a vision that celebrates their creative spirit whilst recognizing and building upon the iconic achievements of the area’s remarkable manufacturing heritage.”

The history of Longbridge is dominated by its industrial past. It is most notable for the production of cars,  perhaps the most celebrated being the iconic Austin Mini.

The similarities between manufacturing plants and the client’s aspirations for the building became apparent early on in the development process.

As a result, there was a consensus to  develop a concept for the 2000m sq space based around the factory’s historical associations.

The many design references  to the heritage of the site include the window pattern on the main facades which was inspired by an aerial photo of hundreds of newly manufactured Mini cars.

The materials proposed - including concrete floors, colour coded for each level, plywood clad internal walls, exposed services - are hard wearing, utilitarian and have an industrial aesthetic .

They are also well suited to the facility’s planned uses –performance/sports space, dance, multimedia, café and welfare facilities, recording and TV production studios .

The engineers Adams Kara Taylor have developed an innovative structural solution for the perforated main façade: Acrylic blocks are cast directly into the fibre reinforced concrete wall.

The MyPlace bid team at Birmingham City Council is understood to be going through the tendering process.

Posted on Thursday March 11th 2010 at 12:09 am by . Copyright policy | Comments policy

  • Srch

    Any more place to put “Factory”?

  • So much amazing potential! This is really shallow feeling….

  • Daniel P

    Great shape and spaces, wellbdone

  • poek

    I like the architectural idea and the architecture itself,
    but why do they allways fuck up the inside with these gay colors?
    (no offense to the gay people!)
    I like the yellow, but the pink and the “green”?
    Where’s the dub man?

  • k

    vaya mierda, and please, publish my comments, the shit needs to be named shit

  • Penelope Pitstop

    Nice project, great work

  • Horta

    Love the spatial qualities, but is it really a good idea to take a conversion-typology and use it for completely new constructions? Seems a bit Venturi to me..

  • I Can Has Cheeseburger

    Acrylic blocks are cast directly into the fibre reinforced concrete wall? Would be interesting to know the reason behind this. As I would imagine it to be costly!!

  • AngerOfTheNorth

    I’m with Poek – I really like the design, but why does every regeneration-based building have to have bright colours? Is it because we all assume that working class people can’t understand subdued architecture?

    Colour = poverty.

  • dinko

    where is the architecture!?

  • This is not architecture, it’s cheap rendering…

  • Quentin

    To Poek

    Your remarks about the colours and gay people is very offensive actually, I’m gay and yes i like the colours used in this scheme, however you are ignorant to believe this is somehow a byproduct of my gayness. Why don’t you go back to reading the Daily Mail

  • Keeple

    Poek: Stop offending the gays pls, its not right

    Anger of the North: Colour=Poverty? This is a youth centre for kids right, whats wrong with a bit of colour, its not a monestry

    Dinko and Moproo: It looks like architecture to me, it just hasn’t been built yet…?

  • Nice to see Peter Saville’s Factory logo used as the blueprint to this development.

  • Claude Remains

    to Poek:

    ‘why fuck it up with these gay colours
    (no offense to the gay people!)’

    Would you say the same thing about ‘black’ or ‘Jew’ colours? What an ignorant, lame comment to make.
    The fact that you even thought of using the term ‘gay colours’ in a derogatory sense is low.

  • Daniel

    I am stunned Dezeen published Poeks comments, in addition to K who says it’s sh*t and needs to be named sh*t. Is this really a worthy comment for publishing? Dezeen states it believes in freedom of speech but this is offensive and shows the inability of Dezeen to filter comments and frankly this website is becoming a joke. Other than pretty pictures Dezeen seems to offer nothing to the issues facing designers today.

  • caco


    the term GAY has surpassed your sexual preferences years ago, no need to get offended..

    i also think the interior is pretty gay.

  • Sam

    Fabulous building, very simple, very beautiful, particularly love the perforated walls, quite gorgeous!

  • my name is

    It was an amazing design, but we gave you a budget and you went way over it, letting lots of young people down.