The Snow by
Tokujin Yoshioka


Feathers fly around this 15 metre-long tank installed by Japanese designer Tokujin Yoshioka at the Mori Art Museum in Tokyo.

The Snow by Tokujin Yoshioka

Called The Snow, the installation is part of an exhibition called Sensing Nature that continues until 7 November.

The Snow by Tokujin Yoshioka

See all our stories about Tokujin Yoshioka »

Here's some more information from Yoshioka:

In recent years, I have been studying the essence that human beings would sense. It is neither arranging nor minimising the forms, but integrating the phenomena and the low of the nature into the design, and see how it would affect and inspire ourselves.

The Snow by Tokujin Yoshioka

Because I believe there is a hint for the future somewhere in-between the essence of the design and the nature, I would like to pursue designing works with this aspect.

Sensing Nature by Tokujin Yoshioka

The Snow is a 15-meter-wide dynamic installation. Seeing the hundreds kilograms of light feather blown all over and falling down slowly, the memory of the snowscape would lie within people's heart would be bubbled up.

Sensing Nature by Tokujin Yoshioka

This work would show unimaginable beauty by capturing the irregular movement of the nature. This is designed after the installation in 1997 that expressed the "snow" by the concept of the color "white".

Sensing Nature by Tokujin Yoshioka

The material is feather, which I believe is the lightest material of the present day.

Sensing Nature by Tokujin Yoshioka

The snowscape created with the feather would be more like the memory of snow lying with people rather than the actual snow.

Sensing Nature by Tokujin Yoshioka

The theme of the exhibition is to rethink the Japanese perception of nature, which is to question how the unconscious power to sense the nature and the value of nature in Japan would affect the contemporary art and design.

Sensing Nature by Tokujin Yoshioka

I do not really know about the value of nature in Japan, but what I would like todo is not to reproduce the nature but to know how human senses function when experiencing nature.

Sensing Nature by Tokujin Yoshioka

The most beautiful things I believe in this world is what is irreproducible, accidentally born, and disorder that cannot be understood by the theory. I believe the nature is the ultimate beauty in this world.

Sensing Nature by Tokujin Yoshioka

The sunlight, soft breeze, and the harmony that leaves create, the variety of the essence in the nature touches our emotions. I intend not to reproduce them, but to pick the element that inspires our heart and integrate it into the design.

Sensing Nature by Tokujin Yoshioka

Sensing Nature
Place: Mori Art Museum
Date: 2010. July 24.~ November 7.
Tokujin Yoshioka Design

  • Very impressive, very subtle, very Japanese. Love it.
    Great sample of relevant minimalism and warmth (literally).
    Fantastic photos as well…

  • Albert

    Great!!! I love the concept. The sheltered, cherished memory inside the warmth of our heads.

  • booh

    Holy cow that's rude! Talking on a cell phone in the middle of an art gallery… LOL ttyl

  • minimal poetry
    – detail question: is this a single glass pane?

  • This seems so beautiful to me and the amount of designer's understanding is astonishing as well. I think mr. Albert has already comprised everything needed to be said.

  • Ari

    I usually ADORE Yoshioka’s work but i disagree with this one for the fact of having used billions of feathers of poor animals. It could have been avoided… I don’t think it was very respectful.

    For sure the effect will be amazing but not very respectful, animals are already treated so badly and they cannot defend themselves.

  • aas

    It’s a copy of ALEXEI KOSTROMA’s FEATHERED CHAOS installation

    Wilde Gallery Berlin started at 11 July 2010

  • aas

    Obviously the installation of Alexei Kostroma started earlier:

    Here is a video on youtube dated 3 June:

    I think it is shameless to copy ideas like that.

    • This has been done numerous times. It was done in Brighton with leaves in 2008. I think it's about the execution as much as the overall 'art work'.

    • yshndg323

      In 1997, Tokujin had already designed the "SNOW" installation and presented it in Japan, France, and Germany.

      Here are the movies:
      1997 Tokujin Yoshioka Snow

      1997 Snow Tokujin Yoshioka

      • aas

        i'm sorry for my comments above
        I just saw the Feathered Chaos installation in Berlin the other day and what I wrote was my natural reaction. I expressed myself too harsh and very unpolite, because I am a hothead and young). It was inappropriate of me to make suggestions without knowing things exactly, therefore I apologize in front of Tokujin Yoshioka and his gallery.
        Administration of the site can feel FREE to DELETE my comments above, as I am not allowed to do that.

  • Johanna

    same form, different ideas behind though:

    "Feathered Chaos is thus a celebration of the events in life, both good and bad, that are beyond our control, the omnipresence of poetic chaos in the everyday and a poignant reminder that in order to overcome life's unpredictable and seemingly insurmountable hardships, all we need to do is lighten up. "

  • eda

    I think what he wanted to give out was not Chaos but Beauty. I haven't been there to see and experience this yet, but I believe the movement of feather is much slower and elegant than another Artist's. Anyway, his perception of nature is truly Japanese as he quoted and it seems to be well expressed sensibly. Beauty>Chaos is my point of view.

  • efj

    If one thinks one step past the visual content of this as far as "where they go the feathers form and how many birds it took to create this" it is quite the opposite affect upon viewing….I have to check out this Feathered Chaos instillation others are talking about..

  • Eizo

    It's not a copy. Tokujin did the smaller installation with same materials for Issey Miyake in 1997.

  • endffefe

    Japanese Thomas Heatherwick !

  • I came to this page from other pages and I said wow…it is not something very useful in the end, but it definitely arouses our senses and makes us crave for something like this at home.