Bridal Magic by Process5 Design


Bridal Magic by Process5 Design

Process5 Design of Osaka have completed the interior of this bridal shop in Himeji, Japan.

Bridal Magic by Process5 Design

Called Bridal Magic, the store has changing rooms in the middle surrounded by mirrored panels.

Bridal Magic by Process5 Design

Picture frames dotted over the mirrored surface either showcase accessories or reflect the rails of dresses arranged round the shop's outer edge.

Bridal Magic by Process5 Design

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Bridal Magic by Process5 Design

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Bridal Magic by Process5 Design

Here are some more details from the designers:

Concept of dress shop Bridal Magic

"A circuit-style dress shop inlaid with frames"

Many people of all nationalities throng the main street that leads from JR Himeji Station to the World Heritage Site of Himeji Castle.

Dress shop “Bridal Magic” is located in a side street just off this main street and was planned as a related facility in anticipation of the wedding hall that will face on to the main street (opening in March 2011).

Bridal Magic by Process5 Design

The floor plan was created so that fitting rooms are located in the middle of the space and reception, waiting and dress display spaces are arranged around these. All four walls surrounding the fitting rooms are mirrored and randomly inlaid with frames. Some of these frames simply contain mirrors but others contain displays of accessories, apertures, lighting equipment and handles for the fitting room doors.

Bridal Magic by Process5 Design

This use of space surprises customers and creates an encounter with a stunning dress. This dress shop evokes the feelings of expectation and exaltation of the bride, who is the centre of attention, with respect to her wedding.

Bridal Magic by Process5 Design

Project designer: TAO THONG VILLA Co Ltd. Hideki Kureha
Designer: PROCESS5 DESIGN. Ikuma Yoshizawa, Noriaki Takeda
Contractor: J.FRONT DESIGN & CONSTRUCTION Co Ltd. Yasukazu Miki, Tatsuya Nagaoka
Collaborator/lighting design: USHIO INC. Mariko Hayashi
Total area : 183.36㎡

See also:


Hila Gaon bridal store
by k1p3
NE salon by
Teruhiro Yanagihara
Conceptual Boutique
by Gonzalez Haase

Posted on Tuesday March 8th 2011 at 6:49 pm by . Copyright policy | Comments policy

  • I love the concept of glass as a room divider and mirrors to make the rooms look bigger.

  • lhc

    …the interior is way more attracting than the dresses…

  • Laura Skeeters

    Such a phenomenal pure space.
    Every bride will feel like a queen in it.
    I love that even the front door is satin glass.

    Great design, great concept.

    • Thank you!
      I hope every bride to feel like a queen in it.

  • lhc

    i don't mean anything bad really, the ambiance is right, but i seriously think if someone would have walk into it and had to look into the mirror all the time, they would have had their heads spinning…

    yes, glass have a way in making the room looks bigger, but when glass combined with random frames, it is very messy in a sense that you cant focus anymore, and also you would felt like you're trapped.

    No offense, but i personally think that…It is design for those who feels proud of their body shapes and their looks.

    • Thank you comment !
      I learned.
      I used as a reference next design.

  • monkey brown

    Urban Outfitters did white frames over everything a few years back… not seeing how the bridal shop is doing it differently.

  • K.D.

    The white frames aren’t the highlight of that space – it’s the colours, the textures, the layout.