Interior designer Kelly Hoppen and celebrity magician Dynamo have teamed up to launch a collection of 3D-effect wall coverings, designed to create optical illusions of more space in the home.
Both feature trompe l'oeil techniques, used to produce an illusion of depth and create a sense of additional space within the home.
The Enigma design features a cluster of pillars that appear to extend horizontally into the room. The overlapping blocks look similar to a dense cityscape as seen from a helicopter, and splay from a central vanishing point.
Paradox is patterned with sections of angled concrete wall, with shadows and highlights used to amplify the effect of different facets.
The trompe l'oeil techniques were used to produce an optical illusion of depth and create a sense of additional space within the home.
"When Dynamo and I initially met and started discussing the idea of an illusion wallpaper, I had no idea how fascinating it would be to work on such a different project," said Hoppen. "Having been in the design industry for 40 years, there isn't much I haven't done, but magic was new to me and I enjoyed every second."
"I wanted to bring a bit of magic into people's homes and after chatting with legendary interior designer Kelly Hoppen we came up together with the idea of magic-inspired wallpaper prints," added Dynamo.
Born in South Africa, Hoppen has a celebrity client list that includes David and Victoria Beckham, and Martin Shaw.
She appeared on her own British interior design TV show, Superior Interiors with Kelly Hoppen, and featured on the panel of Dragon's Den – a series that aims to find budding entrepreneurs.
Dynamo, AKA Steven Frayne, is best known for his live and televised illusionary magic.
The wallpaper will be available this month from UK brand Graham & Brown, with prices starting at £30 per square metre.
A percentage of proceeds will be donated to The Prince's Trust youth charity, for which both Hoppen and Dynamo are ambassadors.
Trompe l'oeil can also be found in wallpaper collections by Maison Martin Margiela and Fornasetti, and the effect was also used as a backdrop for OMA's installation to present furniture by Maarten van Severen.