JA Projects has designed the interiors of the Nike: Form Follows Motion exhibition at the Vitra Design Museum in Weil am Rhein, Germany.

The Nike: Form Follows Motion exhibition channels both the precision and flair so evident in peak sporting performances.

The aim was to construct a varied and immersive setting that at once paid tribute to Nike's legacy in sport, technology and design and that of the Gehry-designed museum.

Organised in four sections and designed in collaboration with graphic designer Daniel Streat, the exhibition supported curator Glenn Adamson's narrative – across Track, Air, Sensation and Relation – to trace Nike's evolution from grassroots start-up to global icon.

This project has been longlisted in the exhibition design (interior) category of Dezeen Awards 2025.

Studio: JA Projects
Project: Nike: Form Follows Motion