Pearson Lloyd has designed Hug for Cozmo.

Hug is a high-back modular seating system exploring how comfort can be made both visible and deeply felt.

Designed by Pearson Lloyd for Cozmo, this project combines a lightweight foldable steel frame with layered cushions filled with foam, memory foam and feathers to create a soft yet highly supportive seating experience.

Developed through full-scale ergonomic experimentation, Hug rethinks conventional upholstery through removable textile jackets and modular construction – enabling efficient delivery, simple assembly and long-term adaptability for contemporary urban living.