Adidas' headquarters and reception building has been designed with the appearance of a sports arena in Herzogenaurach, Germany.
The new building marks the campus' main entrance, welcoming visitors to the Adidas headquarters and lending it a strong visual identity.
The arena's architecture is both functional and expressive; its sculptural shape emphasising the passion for sports that Adidas represents.
A floor area of 52,000 square meters provides nearly 2,000 employees with flexible workspace organised on organic principles.
The architectural idea is predicated on a finely balanced interplay between transparency, landscape, and a modern concept of work based on communication and interaction.