Yves Behar redesigns Kodak Super 8 camera

| 7 comments

CES 2016: Kodak has teamed up with San Francisco designer Yves Behar to relaunch its iconic Super 8 film camera, with an updated design that combines analogue and digital.

Yves Behar designing Kodak Super 8 relaunch

The camera was revealed at the CES tech fair in Las Vegas this week, as part of Kodak's Super 8 Revival initiative to bring back the 1960s technology.

For the redesign, the New York image technology company – also known as Eastman Kodak – collaborated with prolific designer and Fuseproject founder Behar.

Yves Behar designing Kodak Super 8 relaunch

"Kodak has always represented innovation that is approachable while delivering the craft of filmmaking," said Behar, whose recent product designs range from a three-in-one portable charger to a cube-shaped set-top box. "Our design aspires to express both these ideals."

"We are designing the hybrid Super 8 camera with robust materials and new ergonomic features to serve the needs of Super 8 fans whether it's shooting action or static scenes," he added.



Behar's camera is a pared-back version of earlier models. Images of the prototype show a case shaped like a hip flask, with chamfered edges and the interchangeable lens protruding from one end.

The case is available in a range of colours. One side slides open for removing and replacing the film cassettes, which can be seen through a diamond-shaped hole.

Yves Behar designing Kodak Super 8 relaunch

An angled handle on top also incorporates a microphone, located on the end facing the lens. Other new additions include a digital viewfinder, cable connection points and an SD slot.

When the film is processed, users will be given options for digital copies or an eight-millimetre film for displaying the footage from a projector.



Super 8 film was first launched by Eastman Kodak in 1965. Measuring eight millimetres wide, the film has perforations on only one side. The perforations are smaller than those on older eight-millimetre film, allowing the exposed area to be larger.

Film has recently seen a revival in the production of both home videos and Hollywood blockbusters. Directors including JJ Abrams, Quentin Tarantino and Zack Snyder have all used film to shoot recent movies.

Yves Behar designing Kodak Super 8 relaunch

"Just as vinyl is making a comeback in music, film is being embraced by more and more amateur and professional filmmakers who appreciate its subtle, rich qualities," said Eastman Kodak CEO Jeff Clarke. "The new Kodak Super 8 camera draws on our past, while showing a vision for our future."

CES 2016 is taking place from 6 to 9 January. Also launching at the fair is a smart bra that provides its wearer with workout feedback.

  • mediabob

    Seriously?! This is taking retro-styling to a very bad place. I suppose we’ll have to bring back the waste disposal facilities for the chemical processing required to support this niche. Maybe Zaha Hadid could design those.

  • Hipster wet dream.

  • East London Hipster

    Amazing! This is really cool and I’d love one.

  • TFO

    Why?

    • Marla

      Are you f*cking stupid? Why bring back crap like vinyl?

      • TFO

        I can only assume you did not mean to reply to my comment and accuse me of being “f*cking stupid”?

  • The design looks interesting. Some more information on the cost of scanning to digital format so it can be used on more than a projector would be good to know.

    There’s an interesting documentary on digital and celluloid film called Side by Side that is well worth a watch for anyone interested in the history and development of the technology. http://www.imdb.com/title/tt2014338/