Dezeen Magazine

Designjunction 2016 adds to programme of events during London Design Festival

Dezeen promotion: activities taking place at designjunction's new Kings Cross location will include an open-air design party, film screenings and interactive workshops.

Designjunction will feature a programme of events responding to this year's theme of Immersed in Design.

Dezeen has partnered with designjunction to host an open-air design party on Granary Square on Wednesday 21 September 2016 from 8pm till 10:30pm.

The party is free to attend and will include street food from Real Food Festival, pop-up bars and live DJ sets. It is sponsored by Eizo, a company which specialises in creating colour-correcting monitors and display systems.

Granary Square will also be populated by eight giant monopoly houses, designed by creative director Michael Sodeau, which will host projects and live activities like Eizo's ColorLab.

"The laboratory-style setting is designed to show the intricacies of colour critical industries, while demonstrating how Eizo's latest technology maintains the accuracy and vibrancy of the world's leading brands," said the organisers.

Designjunction 2016
Dornbracht will create an immersive installation called the Dornbracht Water Experience

To mark the UK launch of Eizo's ColorEdge range, the laboratory will also showcase two specially-commissioned short films by fashion and fine art photographer Elizaveta Porodina and London-based architectural visualisation studio Forbes Massie.

Design studio Four 23, will create a playful, interactive installation in its red house on Granary Square.

It will feature a 360-degree film exploring the relationship between the physical environment and the ability to think, daydream and create, and will accompany Four 23's annual exhibition in its Clerkenwell Studio.

The Architectural Review will also have a dedicated house on Granary Square where it will be campaigning against Notopia, described by the publication as "the global pandemic of generic buildings infecting cities and resulting in a loss of identity and cultural vibrancy".

Visitors can join the debate inside Architectural View's house by sketching suggestions for changes they think should be made to cities, as well as a Dezeen Watch Store pop-up shop.

Designjunction 2016
Brands that will showcase their products during the event include German-based Studio Verena Hennig

Other activities include an exhibition of ten dyslexic designers from the worlds of illustration, homeware and fashion and a gridded facade installation filled with mirrors and vegetation by Satellite Architects.

Designjunction will take place from 22 to 25 September 2016 during the London Design Festival. Tickets for the event can be purchased online in advance for £12.

Trade tickets are free when reserved online in advance and £15 on the door.

Dezeen is media partners for the event, and readers can receive a 50 per cent discount for tickets by visiting the designjunction website and registering use the code DEZEEN.

It is also possible to win a one-year subscription at Not Another Bill, by registering and using promotional code NAB HERE.

Read on for more information from the organisers:

Designjunction brings immersive design experiences and its first open-air party to King's Cross

Designjunction is set to transform King's Cross into one destination full of immersive design concepts and stimulating experiences.

As part of the annual London Design Festival, designjunction2016 offers visitors an exciting programme of thought-provoking features, engaging events and interactive workshops across the site, in line with its central theme #immersedindesign.

To mark the opening of the show, designjunction will host its first open-air party on Granary Square on Wednesday 21 September 2016. It runs from 8 till 10.30pm and is free to attend.

This will be the biggest outdoor design party during the festival, hosted alongside headline partner Dezeen, and sponsored by Eizo.

Expect street food from Real Food Festival, pop-up bars and live DJ sets from Alexis Taylor of Hot Chip and Adventures in Paradise, all in celebration of the show's new home.

Designjunction 2016
Vita Copenhagen will present its flower-like Lora lights

Online platform for home design and renovation, Houzz, will occupy two of the houses on Granary Square. Presenting its SmartHouzz concept, Houzz will demonstrate how to maximise urban living space through smart design, smart use of space and smart technology.

The company will offer homeowners free drop-in design clinics with Houzz professionals – including architects and interior designers – in its special green SmartHouzz (Thursday 22 to Saturday 24, 4-6pm; Sunday 2-4pm).

Houzz will also run free drop-in profile consultations with industry professionals at the show, sharing tips and advice on how to maximise business exposure on its platform. Live demos, workshops and free coffee are available to visitors over the four days.

Gift subscription service company, Not Another Bill – which delivers a carefully curated surprise present in the post every month – will offer visitors to Granary Square the opportunity to send a surprise, and free, postcard daily at the show.

Bringing back the nostalgia of receiving post, a trike-riding postman will encourage visitors to write, address and post their cards in his very own postbox, all of which will be stamped and sent onwards so that the recipients receive a sweet surprise on their doorstep.

Designjunction 2016
While Artemide has expanded its Tolomeo Paralume Outdoor collection

Kitchen and bathroom manufacturer, Dornbracht, will create an immersive installation – the Dornbracht Water Experience – at designjunction. This will be a dramatic representation of the impact that water has on our health, while highlighting the company's unparalleled ability in controlling and orchestrating the performance of water.

The Dornbracht Water Experience will be constructed from the company's latest products and is designed to transport the feeling of standing by the sea to the heart of urban London. This ambitious waterfall installation will trigger two of the permanent fountains on Granary Square to produce a wave effect that appears to radiate from the house out into its surroundings.

The waterfall and fountain movement will also be connected to sound, with visitors hearing a soothing soundtrack devised by Wave Studios. In addition, a live string quartet will perform daily at the show.

Curated by British designer Jim Rokos, the inaugural Dyslexic Design exhibition at designjunction explores the connection between dyslexia and the creative industries, in support of the British Dyslexia Association. The exhibition is to celebrate dyslexia by accentuating the positive effects of living with dyslexia and its close association with design.