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Donald Trump launches gold "Never Surrender" trainers that quickly sell out

Former US president Donald Trump has launched a trainer collection including golden high-top sneakers, designed for "true Patriots", that are said to have already sold out.

Dubbed the Never Surrender High-Tops, just 1,000 trainers were released, with each pair numbered and "at least 10" autographed by Trump.

The trainers, which retail for $399 on a merchandise website, are covered in a gold finish and feature a T sign on their tongue and their sides.

Trump has launched a pair of gold trainers

An American flag is wrapped around the top of the trainers, which have a white-and-red sole and are described as "bold, gold and tough, just like President Trump" on the website.

The trainers were launched at the sneaker conference SneakerCon in Philadelphia on Saturday and have already sold out, according to the website.

Trainers "shout out to the brave and free"

The site says the sneakers are "for the go-getters who don't know the word quit".

"With a standout gold finish and the T badge, these kicks are for true patriots," it added. "Wrapped with an American flag on the collar, they shout out to the brave and the free. The Never Surrender sneakers are your rally cry in shoe form."

In addition to the gold sneakers, the website as also taking preorders for two other trainers, the sock-shaped red T-Red Wave and white Potus 45 models, each retailing for $199.

The website also sells perfume

It also sells two perfumes, Victory47 Perfume and Victory47 Cologne. If Trump – who is currently the likely candidate to become the Republican presidential nominee in this year's election – were to win the presidency, he would become the 47th president of the United States.

The made-to-order sneakers will begin shipping in July of this year. However, the website states that "the images shown are for illustration purposes only and may not be an exact representation of the product".

Their launch comes after judge Arthur Engoron ordered Trump and his companies to pay $354 million in fines in a civil fraud case in New York. He was also recently ordered to pay $83.3 million to writer E Jean Carroll in a defamation lawsuit.

Sneakers "has nothing to do with any political campaign"

In the FAQ section of the website for the Trump sneakers, it states that no money from the trainer collection will go towards helping his campaign for president.

"GetTrumpSneakers.com is not political and has nothing to do with any political campaign," it said.

"45Footwear is not owned, managed or controlled by Donald J Trump, The Trump Organization, CIC Ventures LLC or any of their respective principals or affiliates. 45Footwear uses Donald J. Trump's name, likeness and image under paid license from CIC Ventures LLC, which license may be terminated or revoked according to its terms."

Trump's period as US president prompted a number of designers to create work related to him, including Cuban-American artist Edel Rodriguez, who made a "You're fired" graphic after Trump lost the 2020 election to current US president Joe Biden.

Biden also began his time in office by revoking Trump's executive order that required new buildings to be constructed in a classical style.

In Sweden, watch brand TRIWA sold a limited-edition Trump Comb-over watch that featured the hair of Trump as hands.

The main photo is by Aaron Schwartz, courtesy of Shutterstock.