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2023 results

Pure Advance Flex
by Pure Electric

Pure Advance Flex by Pure Electric
Photo by Simon Moss

Pure Electric has designed a scooter with multiple folders features that prioritises rider safety and stability.

The Pure Advance Flex offers the rider a forward-facing stance, with feet apart which, according to the designer, is more comfortable and stable than a traditional scooter.

The scooter's multiple folding features cater to storage in small urban spaces and offers flexibility for journeys that also involve cars or public transit.

A 500W motor provides easy acceleration and hill-climbing, while high-capacity batteries offer up to 50 kilometres of range.

Safety upgrades include front and rear indicators and Pure Control™ steering stabilisation for smooth turns.

The scooter's hydroformed, aluminium chassis ensures a lightweight yet reliable and solid ride.

This project has been shortlisted in the product design (consumer design and wearables) category of Dezeen Awards 2023.

Studio: Pure Electric
Project: Pure Advance Flex

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