100% by Ross Lovegrove for Danese

British designer Ross Lovegrove has designed a desk light with the circuitry on the outside for Italian brand Danese.

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The lamp is constructed from white-painted aluminium sheets with a flexible printed circuit and touch-sensitive dimmer switches mounted on the surface.

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The intensity of light emitted is controlled using an electronic card.

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More about Ross Lovegrove on Dezeen:

HU for Issey Miyake
Cosmic Angel, Cosmic Ocean and Cosmic Leaf for Artemide
Freedom by Ross Lovegrove
Design Miami Chat Shows: Ross Lovegrove
Alpine Capsule by Lovegrove Studio
Car on a Stick by Ross Lovegrove
Solar Tree by Ross Lovegrove
Movie of Future Systems and Ross Lovegrove at the London Design Festival
Ross Lovegrove for KnollStudio
Lovegrove and Colani at the Design Museum
How they did the floor at the KEF launch
Ross Lovegrove in Milan
Ross Lovegrove at Philips de Pury
Ross Lovegrove for VitrA
Ross Lovegrove to show in New York

Here's some more information from Danese:

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100% (Task Light)

The shape is simple but reveals the deepness of the thought that was the genesis for the design: richness, performance accuracy, care for the relationship between the product and the user and high-technology are finely combined within the simplicity of its form.

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The beauty of the shape is evidenced by the choice of the details, the equilibrium of the proportions, the communicative force of the chromatic changes that underline the technological elements of the design (the Kapton orange that runs on the top of the lamp and the aluminum of the chassis that contain the electric components), and by the lines of the shape that contribute to the expressiveness of the light.The beauty of the shape is evidenced by the choice of the details, the equilibrium of the proportions, the communicative force of the chromatic changes that underline the technological elements of the design (the Kapton orange that runs on the top of the lamp and the aluminum of the chassis that contain the electric components), and by the lines of the shape that contribute to the expressiveness of the light.
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The inclination of the head is dictated by a LED angle calculation so that an equilibrium between the correct illumination of a wide work area and the dazzling monitoring can be achieved. The challenge of a substantial technological innovation is faced by relying on overall “subtraction” principles. The body of the lamp is composed of a very light sheet of aluminium 5 mm thick, cut and softly bent. The base widens forming an area different from the worktop on which to store personal belongings.

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On the front of the body of 100%Al light is integrated Danese’s technologically advanced switch. You insert a serigraphed ABS card into the aluminium body, which contains the sensor that regulates the turning on and the intensity of light emission. The feeding and the connection among the LEDs, the touch dimmers and the electronic components can only work in the flexible Kapton circuit. This combination of technology and innovative design rises in the Metadistretti project environment and it is developed by Danese in partnership with Micromac.

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100%Al light is therefore the result of a network of specialized and well-connected competences, where the knowledge and the values are shared with the designer.

materials & finishes:

painted white aluminium

silk-screened ABS